I came across this site www.nationwideadvertising.com, they say that you can post classifieds to most USA newspapers. Is this a good marketing idea for a website, I own a recipes website and thought about buying newspapers classifieds to bring traffic to my site. Does this actually work?? Do you think people read a classified on the paper and then turn on their computers to browse the website. Thanks for your help!!
They emailed me a few times. I'm not 100% sure, but I think the ads go into the flyer type things you get in your mailbox on junkmail day, not real newspapers. I figured the price was right, but if you know much about demographics - many of the people who read and buy stuff in those papers, do not have computers (especially here in Tampa) so the conversion to online traffic would not be very high. Just my opinion, but when I used to buy real ads in one of those, my sales person would tell me that less than 6% of readers had a computer and went online regularly (compared to 17% over all at the time).