I need some opinion on why the website search impression continues dropping for 2 months already. See the screenshot here https://imgur.com/5OYewB0 Hope you can assist us. Thank you!
Due to various updates. You can find everything on Google updates here: https://www.seroundtable.com/
1. average position is too low 2. maybe seasonal? 3. haven't built any links 4. rankings went down. There are many reasons, just a graph is not enough.
One of the reasons for a traffic drop can also be due to your site losing links. A potential site-wide link decline. A possible link decline to a specific page or group of pages. A potential link declines to a specific page on your site that in turn links to another page on your site that suffered a reduction in traffic.
Pay attention to the mobile optimization of your site. If the site does not reflect well on the mobile gadget, this reduces its position in the search results.