Are there any software packages out there where you can import your adwords reports and get more sophisticated reporting, such as graphing so you can see trends for each of your adgroups? Thanks, Jon
I think any good graphing program can handle the input from the .csv reports. Curious though, do you need more then they provide in their reports?
There was an Adwords specific graphing program out there that let you filter by adgroup, view line charts over time etc. Yes, you can do it with Excel. You can do it with pen and paper. But the convenience of a ready built desktop program will save you hours.
I'm not familiar with such a software, but I wouldn't mind taking a peek at it just for review and knowledge
I can't remember the name of it, but I think it was about $197. It was a desktop application. Maybe it no longer works or the developer hasn't updated it yet. There are other subscription services out there but you have to contact them for pricing and that normally means its expensive. I hate it when they do that. Just be upfront about price.