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Selling GPS dropship website..great niche market and keyword.

Discussion in 'Sites' started by bmac, Dec 18, 2009.

  1. #1
    Vehicle-Gps.net is a full service e-retailer of Vehicle navigation systems. All of the products sold on the site are dropshipped from one central supplier based in the northeastern US. Our company owns and operates several hundred ecommerce sites and other types of online internet businesses and from time to time we do build ecommerce sites and sell them. We operate much like a spec home builder in that we build fully functional ecommerce sites and we do operate the site until sold. Sometimes we sell them quickly and sometimes we keep them for a few months until we get the sites ranked well in the search engines and producing good revenues. The prices of the sites do go up as the rankings in the search engines climb.

    We do a lot of keyword reseach when building sites because we want to ensure the sites will get ranked well for the term that we are interested in. This site has focused on the term "Vehicle GPS" and that is the reason for the domain name and the SEO that has been done to date. There are 367,000 searches per month in google for the term "Vehicle GPS". While there are a lot more searches for terms like "gps" which gets several million searches a month and other related terms but we look at the competition for those keywords before deciding on a word. While it would be great to be ranked well for the term "gps" there are alot of sites competing for that term. The term "Vehicle gps" have very little competition and the top ranked sites has few backlinks which means it would be easy to get ranked in the top 3 for that term. You can check the search volumes at the link below for google.
    https://adwords.google.com/select/KeywordToolExternal
    The industry standard is about 3% conversion rate which means only about 3% of the traffic converts to sales. With this in mind once the site gets ranked in the top 3 in google the traffic should run around 20k to 30k visitors per month. At 3% that would be around 750 sales per month. The average profit per sale is about $20 (some products have more and some less of a margin) which would be a profit of $15k per month. Of course that is static's and after spending 13 years in this industry I can tell you the site will only produces between $3k and $5k a month at best.
    The site only has a small percentage of the products offered by the supplier. The site has between 50 and 100 products on the site at any given time but the supplier carries several thousand products. We are adding products daily to the site and a price is negotiable to add the entire product line to the site. It is a big help to the site in the long term to have all the products added because of buyers searching for product specific search terms. If you have several thousand products you do get a lot of traffic from buyers who will search for the specific make or model of an item so with more items the more terms the search engines index the site for.

    The site uses one supplier and the profit margins are usually good on most items. Of course you can set your own prices on the items so it is up to the site owner to decide the true markup on the items. All items right now are set at the manufacturers suggested list price but it is easy with the site to lower the prices either by a percentage or one at a time.
    Ths is a start up site so most of the asking price is based on the labor hours and SEO work and not sales. We do offer established websites with revenues which are more expensive. If you are new to the industry the start ups are usually a better fit but if you are looking for something that is already established please contact us. Most of those sites range between $4k and $50k depending on the traffic levels. With that said often times you can buy start up sites and invest the left over funds on the professional SEO and marketing work and see a much higher rate of return than you would if you buy a established site.
    This site is priced two different ways. We will sell the site for $499 with 30 days support and free access to our online SEO training videos. We will also sell the site for $1499 which includes three months of SEO and traffic building services. With that package we do offer a 90 day money back guarantee that if the site is not ranked in the top 10 in the search eigines (at least one of the majors such as google, msn, or yahoo) and getting at least 5k visitors per month we will refund your money.
    The software the site uses is very easy to use as far as adding products and making changes to the site and products. The site offers the following features.
    1. Setup and Support

    * No programming required
    * Web-based installation wizard
    * Complete store-builder package
    * Easy-to-use web interface
    * Export of X-Cart store data: config data, states, users, categories, products, destination zones, taxes, shipping rates, orders, membership levels, etc.
    * Import of X-Cart store data: config data, states, users, categories, products, destination zones, taxes, shipping rates, membership levels, etc.
    * Out-of-the-box storefront system
    * Customizable localization: multi-language, configurable currency symbol and weight/dimension measurement units, configurable list of states/provinces
    * Free access to all future releases

    2. Design and Layout

    * 18 skin templates available for free
    * 100% template-based design with separate template sets for the storefront and back end
    * Fully customizable CSS-based design & layout
    * W3C XHTML 1.0 Transitional compliant code
    * Intuitive navigation
    * CKEditor, TinyMCE, and InnovaStudio WYSIWYG editors for product/category/manufacturer descriptions, language variables and static pages
    * Automated product thumbnails generation with a sharpness filter
    * Category thumbnail images
    * AJAX-powered "mini-cart" visible on all pages
    * Flyout and expanding Categories menu
    * Build-in template editor: preview, edit and restore templates
    * WYSIWYG text editor (webmaster mode)
    * Debug console: displays a tree of templates for all pages
    * The possibility to find, create and modify static HTML pages
    * Customizable heading tabs
    * HTML emails


    3. Customer Care

    * All orders stored in MySQL database
    * Customers can search & browse personal order history
    * Integrated configurable store product search
    * Real time order tracking
    * Customer can choose between account registration and express checkout
    * Fast Lane Checkout module for quick and intuitive checkout
    * The possibility to disable checkout without registering
    * Password reminder for customers
    * Customizable e-mail notifications/invoices
    * Wish list
    * "Send to friend" section
    * Ability to save the customer's cart
    * Newsletter management for multiple lists, edit/import/export of subscribers, news archive for customers
    * Printable versions of pages
    * Multiple customer types w/unique pricing for every customer type
    * Memberships and special pricing
    * "Clear cart" button
    * Edit product options in cart/wishlist/Gift registry wishlist
    * Printable invoices
    * Configurable contact form
    * Second address line for user profiles
    * Ability to change the order of products on the customer side

    4. Product Catalog

    * Unlimited number of products
    * Unlimited number of categories
    * Unlimited category nesting
    * Products can be assigned to unlimited number of categories
    * Ability to modify multiple products simultaneously
    * Members-only categories
    * "Featured Products" box
    * Automated display of bestsellers
    * Related products, up selling and cross selling
    * 1-click enable/disable switch for products and categories
    * Support for up to two different currencies in the products catalog (NOTE: payment processing is possible in one currency only!)
    * Automatical currency conversion
    * Configurable search by title, description, category, SKU, price and weight
    * "Stop words filter" for product search facility (a special filter ensures that service and link words occurring in the search pattern are ignored when search by individual words is performed - available for English language only)


    5. Product Details

    * Unlimited product options/variants/properties w/optional price modifiers
    * Unlimited custom input fields for products
    * Customer-defined prices
    * HTML-enriched product descriptions
    * Unlimited number of product images
    * Storing images in DB or on a file system
    * List a product in several categories
    * Manufacturers module
    * Ability to display product detailed images in popup windows

    6. Merchandising and Inventory

    * Discount coupon codes and gift certificates
    * Full inventory control
    * "Out of Stock" Messages
    * Quantity discounts
    * Retail and wholesale price
    * Limit minimal order amount


    7. Shipping and Tax

    * Real-time USPS, FedEx and UPS shipping calculation from one location
    * Unlimited number of custom-defined delivery methods
    * Flate rate, weight, order total and per-item based shipping
    * Different weight limits for different delivery methods
    * Markups for realtime shipping
    * Mark your products as "free shipping" products
    * Promotional "free shipping" coupons to your customers
    * Add handling/freight charges
    * Handle international, domestic and local shipping
    * Ability to clone a zone and all zone information
    * Restrict shipping by location
    * Allow your customers to choose delivery methods
    * Support for downloadable goods (e-goods)
    * Customizable tax calculation
    * Product-specific taxes
    * Taxes & shipping fees depending on client's location
    * "Tax exempt" feature
    * GST/PST (canadian tax system)
    * Canada post shipping
    * DHL (Airborne) ShipIt API support
    * Australia Post's Delivery Rate Calculator support
    * Shipping Label Generator for USPS and UPS
    * AustraliaPost order tracking

    8. Sales Analysis & Tracking

    * Comprehensive statistics:
    - Number of orders
    - Number of customers
    - Product views
    - Category views
    - Products removed from cart by customers
    - Sales by product / best sellers
    - Total sales
    - Client environment settings
    - Statistics on search patterns customers use when searching products
    * Searchable order data
    * Order data is easy to print
    * History of order changes
    * Quick order/product/user search panel on a keyboard shortcut
    * Printable shipping labels
    * Automatic creation of shipping labels for orders intended to be shipped by USPS and UPS
    * Search engine & incoming traffic tracker: the cart keeps referrer data for all customers
    * Shipment/fulfillment interface
    * Export sales & customer data for use in a spreadsheet
    * Export orders to QuickBooks format


    9. Payment Gateways & Methods

    * Accept payments in any currency
    * Allow payment via several online payment modules
    * Payment systems (including PayPal payments)
    * High variety of real-time credit card processors (over 100 payment gateways)
    * Check processors
    * Manual (offline) credit card processing
    * PayPal payments
    * Google Checkout as an alternative to X-Cart's standard checkout
    * Predefined set of payment methods (offline): checks, purchase orders, phone orders, wire transfer and etc.
    * Authorize/Capture processing mode for several payment gateways

    10. Search Engine Optimization

    * Pages can be indexed by all major search engines
    * Custom META tags for product, category and static pages
    * Custom URLs for product, category and static pages
    * Customer referrer info is stored in database
    * Product catalog can be generated as static HTML pages for better website performance
    * Search engine optimization options group
    * Page contents is placed at the top of the page HTML-code
    * Search Engine Friendly URLs for product, category and static pages


    11. Database and Platform Compatibility

    * Open source PHP code
    * Support for UNIX/Linux, Windows and Mac OS X servers
    * Powered by MySQL database
    * Multi-language: your e-store can work with unlimited number of languages
    * Multi-lingual products
    * Multi-lingual categories
    * Multi-lingual product options
    * Payment processing modules for all major gateways
    * Flexible implementation: you can easily add new features and/or disable existing ones.

    12. Repeat Customer Accommodation

    * All customer's data is stored in database
    * Greet regular visitors
    * Registered customers can be offered discounts
    * Registered customers do not have to enter their data again
    * Registered customers can edit their profile
    * Registered customers can access history of their orders
    * Built-in newsletter engine
    * Export of newsletter subscribers
    * Real-time order tracking for registered customers
    * Moderated product reviews and ratings
    * Return Merchandise Authorization add-on to return customers' payments.


    13. Web-based control panel

    * Password-protected administrative access
    * All changes are real-time
    * Control the cart from anywhere in the world using your web browser
    * Unlimited number of admin accounts
    * Support for restricted "shipping/fulfillment" admin accounts
    * User-defined date/time format
    * Ability for administrator to act on behalf of other users (e.g. to place phone orders for customers and use X-Cart as web based point of sale system)

    14. Security

    * Full HTTPS/SSL support
    * Secure HTTPS/SSL administrative access
    * Password-protected administrative access
    * Strong Blowfish encryption for sensitive customer data
    * PGP-encrypted e-mail notifications
    * Real-time security notifications of all failed login attempts
    * Anti-Fraud module validates customer's address during checkout
    * Stop list module allows disabling shop usage from specific IP
    * Backup sub-system
    * System fingerprints: ability to compare the status of the store files before and after modification and to discover which files have been deleted, added or modified
    * Protect registration pages and e-mail forms with a random-number image
     
    bmac, Dec 18, 2009 IP
  2. lovinglife357

    lovinglife357 Active Member

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    #2
    Wow all those words are awesome but im more interested in proof of traffic and revenue please, mainly revenue since you claim to be making $120 per month :)
     
    lovinglife357, Dec 18, 2009 IP
  3. darcchecker

    darcchecker Peon

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    #3
    currrently earning $120.00 USD, please post earning proof.
     
    darcchecker, Dec 18, 2009 IP
  4. bmac

    bmac Active Member

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    #4
    Let me clarify the revenues. The site has had one sale..it is a new site...which was a garmin gps system. The sale was $120 but only $30 profit. Of course I spent $13 on adwords to get that one sale so the actual net profit is only $17 but the revenue (which is what DP ask for) is $120.
     
    bmac, Dec 18, 2009 IP
  5. citisale

    citisale Well-Known Member

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    #5
    I am interested $125 with some customization from you before I buy
     
    citisale, Dec 18, 2009 IP
  6. alistair80

    alistair80 Well-Known Member

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    #6
    did u register it as llc as it says on the site? if so...how do you plan to sell it? what state is the business incorporated in?
     
    alistair80, Dec 18, 2009 IP
  7. bmac

    bmac Active Member

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    #7
    We do have a LLC but it is not for sale, just the site only. We will sell the llc but the price will be higher due to the registration fees. I would prefer it to be an asset sale only.
     
    bmac, Dec 19, 2009 IP
  8. alistair80

    alistair80 Well-Known Member

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    #8
    So if the site is a part of the llc, are you willing to give written notice of sale/transfer of the site to the new owner?
     
    alistair80, Dec 19, 2009 IP
  9. bmac

    bmac Active Member

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    Yes we will have a asset sale contacct and bill of sale.
     
    bmac, Dec 19, 2009 IP
  10. brandonvd

    brandonvd Peon

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    #10
    I'm interested in this, but I am concerned with the dropshipper you use. I did a quick search of the products that you offer and your prices are much higher than others online.

    For example:

    Your Furuno gp7000 is $1795.00 and the average online is about $1300.00

    Your Furuno gp1920 is $2995.00 and the average online is about $2300.00

    As you can see there is about a $500.00 and $700.00 difference respectively.

    My main concern is that if your supplier is charging so much that you have to have the prices this high than the supplier is no good and this whole sale is kind of pointless.

    What I would like to see is what the cost is of these 2 items. Basically there has to be room for enough markup to make this worthwhile. I guess what I mean is that at the prices you have there is no need for a dropshipper or supplier since I could just purchase from a different retailer and then sell them at your prices and still make a ton of money.

    If you could let me know I would really appreciate it.

    Thank you,

    Brandon
     
    brandonvd, Dec 19, 2009 IP
  11. bmac

    bmac Active Member

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    #11
    The sites prices are all set at full retail price simple because it was easier to upload the products that way. The supplier offers a csv file with the products in it so I imported it and just used the full retail price as the list price. The other option is to look at each products wholesale price and set the prices one at a time or do a mass price reduction.

    The wholesale cost for Furuno GP7000 NT GPS/WAAS Plotter
    Model: GP7000/NT | Sku: 14136 | Weight: 10.9

    IN STOCK: 12

    The GP-7000/NT is a GPS/WAAS plotter designed for a variety of vessels desiring video plotting capabilities. With the GP-7000 series, you can see the ...
    List Price:
    $1,795.00
    Our Price:
    $1,256.50


    Boatersworld.com offers it at $1396.11. I have just not taken the time to lower all the prices down to compete with competitors on anything other than some of the popular Garmin GPS systems. That one are looking at is a boat gps system. The Furuno gp1920 is system is $2096.50 wholesale.
     
    bmac, Dec 20, 2009 IP