Google's latest Penguin update

Discussion in 'Google' started by Rauny, May 10, 2012.

  1. #1
    There's been a great deal of talk about the Google Penguin update. Can anyone explain in brief what are the major effects of this in search engine optimization?
     
    Rauny, May 10, 2012 IP
  2. stubsy

    stubsy Well-Known Member

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    #2
    Don't by an exact match domain, don't use meta tags, don't link to your site using the same anchor and do pay for adwords
     
    stubsy, May 10, 2012 IP
  3. Rauny

    Rauny Peon

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    #3
    Thanks for your reply, I was also just researching about penguin update and so far I found that we should avoid duplicate content on our website, also the site getting backlinks from irrelevant website will feel downfall in its ranking and reputation over the internet.
     
    Rauny, May 10, 2012 IP
  4. lapseo

    lapseo Member

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    #4
    Penguin is a new algorithm update that IMO is providing very inconsistent results in the SERPs.
     
    lapseo, May 10, 2012 IP
  5. Jim4767

    Jim4767 Prominent Member

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    #5
    "Don't use meta tags," you say? I'm not sure where you got that information. The description meta tag is useful and helpful. It gives you the opportunity to tell the search engines exactly what each web page is all about. And if the search engines use it in the search results — which they usually (but not always) do — then in turn you are able to tell your readers precisely what your page is about.
     
    Jim4767, May 10, 2012 IP
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  6. sultanofseo

    sultanofseo Notable Member

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    #6
    duplicate content pretty much got taken care of by feb 2011 Panda update. Penguin update mainly targeted web spam and over optimization. so excessive use of meta tags, bold/italic keywords, too much keyword density, etc won't cut in anymore.


    i wouldn't say don't use meta tags in general. but meta keyword tag abuse is a big nono, then again thats the way it has been for a while now. meta title and description is must for any site as long as they are not stuffed with keywords.
     
    sultanofseo, May 10, 2012 IP
  7. manhtv157

    manhtv157 Peon

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    #7
    The post's content is too shoot . can you write details than?
     
    manhtv157, May 10, 2012 IP
  8. Padalda

    Padalda Banned

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    #8
    More number of unnatural backlinks are one of the main reason for Google's Penguin Update.
     
    Padalda, May 10, 2012 IP
  9. ghome1971

    ghome1971 Member

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    #9
    What is an unatural back link?
     
    ghome1971, May 11, 2012 IP