GOOGLE, YAHOO or MSN

which is the best for PPC campaign
affordable and high conversion ratio

 

I've only used Google and love it. But I'm getting nervous my campaign will soon be over because I can't create a new text ad using terms vital to my campaign. I still have 1 ad running that's making me money but how long before google catches me?

So I want to start using either Yahoo or MSN along with Google, and I'm wondering which one would be best....any opinions out there?

 

My business partner & I have used all 3 with multiple sites. In our testing msn is far superior to yahoo or google.

 

Why not try all 3 of them? If you don't try then you will not know which one performs the best for your products or service. Only you will know once you try them how they will convert.

 

I prefer Google. The better your CTR, the less you should have to pay to be there. They reward you for better performance. Yahoo does not and I'm not sure about MSN.

You may end up in a better position and paying less than your competitor if your ads are truly relevant.

 

Try them all and you will find out which one is best. From my experience, I like YSM most, at least for now.

 

I've tended to prefer Google, but recent algo changes detailed in the AdWords forum are making AdWords increasingly difficult and frustrating to work with.

 

Go For MSN adCenter. As Out of the 3 Search Engines Yahoo, MSN and Goolge, The Traffic Quality is best for MSN.

But you receive less clicks though..

 

I never saw MSN's PPC.
I use Google Adwords. Love that program. Its so easy to use and configure

 

Just wondering, do you also love their CPCs? Cz this is the reason why i'm wanting to quit using them. Just wondering also, those who love google adwords, how much is your MIN CPCs?

 

For now I'd like to stick with Google. Reliable, efficient and effective. MSN adcenter is something I might try later on as I am still uncomfortable about the idea of something other then Adwords.

 

Hey Crazymady,

This is what you do to have a profitable campaign on all 3 ppc platforms. First start of with google, run your campaign for a month to a month and a half. Make sure your tracking conversions either by ad group or by keywords. After a month start your YSM campaign. But this time port over the successful ad groups in google to YSM meaning the groups that converted well for you. After a month of running YSM, then you can try MSN doing the same set-up. Right now MSN just does not have the traffick as Google Adwords and YSM. So you can start small. I hope that helps.

Cheers,
ZigZagZigalar

 

great advice zigzag. That's what I would have said as well. Get a successful campaign going on 1 platform and replicate it on others.

 

Well...I personally like google because of its simplicity. But many of times now I use YsM as it allows the same display domain names to be shown for the same keyword.