I'm ranking my website for multiple high ranking terms in a competitive market however there seems to be a problem with a specific, non-plural term. For example, when I type in my phrase break into Google (plural - which I rank 1st for and hasn't changed for months), I get the following result: www.WEBSITES.com.au/ - 55k - Cached - Similar pages (plural phrasebreak) However, when I enter my non-plural keyword, I get the following - www.WEBSITES.com.au/ - 55k - Similar pages (Non-plural phrasebreak) Google shows the non-plural keyword as not cached and I have no idea why. My website is a high traffic website and receives around 16,000 unique visitors a month with quality news articles getting added every day, so Google caches the website every day or every second day - so no problem there. I have over 20,000 external links to my website and the non-plural is more then 50% of those externals. I've never done any blackhat for it nor grab links from bad neighbourhoods - i.e. always try and do the best possible. My keyword density is practically the same in comparison to both plural and non-plural.. So basically the non-plural might rank 2nd for 2 weeks, then completely drop out the next and appearing without the 'cached' text in the search result. So my question is, why is Google not caching that keyword? I really appreciate your thoughts! Thanks Regards - A