Google Search Partners impact on Quality Score

Discussion in 'Pay Per Click Advertising' started by si.j.turner, Jan 23, 2009.

  1. #1
    Hi,

    I've recently launched our PPC campaign on Google Search Partners, and so far i'm concerned by a poor CTR. My concern here is will it affect Quality score on Google Search?

    Two great responses from google showing not even they know for sure! On the Adwords support site:

    Keep in mind that CTR on the search and content networks doesn't affect your ad's Quality Score on Google search.

    Yet from a member of google support staff:

    The CTR your ads accrue on Search Partners does affect your quality score as it is part of your search quality score

    Thanks for any advice you've got to offer
     
    si.j.turner, Jan 23, 2009 IP