Google Reveals Major Elements Of Their Ranking Algorithm

Discussion in 'Google' started by pmf123, Aug 15, 2008.

  1. #1
    http://www.searchnewz.com/topstory/...ealsMajorElementsoftheirRankingAlgorithm.html

    By: Matthew Elshaw
    2008-08-15

    Google have revealed some important elements of their ranking algorithm and given advice on how to improve your sites positioning in natural search results. The unusual post was made on the French 'Inside AdWords' blog, which is strange considering AdWords listings have nothing to do with natural search.

    I'm sure posts like this will continue to raise speculation on the connection between paid and natural listings - but that's another story. Lets look at Google's ranking tips:

    Google's first tip covers site structure:

    Organize your pages with a clear hierarchy and internal links for good navigation. This means structuring your website into major categories, with suitable sub-pages and subcategories under each. Google also recommend using a sitemap.

    Use Google Webmaster Tools. These are a free set of tools that are easy to use and can give you information on who links to your site and which queries people are using to find your web pages.

    Give your pages titles which are relevant - avoid titles such as "Welcome to my site" or "homepage". For more advice on titles, visit our blog post.


    Google's second tip concerns both incoming and outgoing links:

    Think about the quality of your incoming links. To increase the popularity of your site, aim to acquire links from other sites with common themes.

    The outgoing (external) links from your site also play a role in determining your ranking. When adding a link, ask yourself, "Will this link be useful to my visitors?" or "Will my visitors click this link?". Do not participate in link exchange networks that go against the Google quality guidelines and they will have a negative impact on your ranking.


    Google's final and third tip concerns content creation:

    It is important to add original content to your site on a regular basis for many different reasons:
    o It will encourage visitors to return to your site often
    o It will encourage the Google robots to go back to your homepage regularly
    and attract more links from other sites.

    Think long term. Keep adding original content with a clear structure between your pages for the best results.

    So there you have it: Google's insight to improve your ranking in natural search results. Again, I find it confusing this was posted on an AdWords blog, but I'm sure most webmasters will agree this type of advice is too valuable to pass up. If you're site is lacking in any of the above areas, its time to start optimizing!
     
    pmf123, Aug 15, 2008 IP
    evolveforever likes this.
  2. kanter

    kanter Banned

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    #2
    I guess most of it is nothing new... except their continuing stress on hierarchy and sitemaps... which I'm not sure I believe a sitemap really affects your ranking much but it seems like Google just wants you to have it...
     
    kanter, Aug 15, 2008 IP
  3. pmf123

    pmf123 Notable Member

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    #3
    isn't a sitemap useful to help GoogleBot find deep pages that it otherwise wouldn't have found?
     
    pmf123, Aug 15, 2008 IP
  4. aftab1003

    aftab1003 Banned

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    #4
    Its nothing than an article to populate their site.. With link and content.

    is it not?
     
    aftab1003, Aug 15, 2008 IP
  5. hamidof

    hamidof Peon

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    #5
    It's nothing new, check their webmaster guidelines...
     
    hamidof, Aug 15, 2008 IP
  6. lycos

    lycos Well-Known Member

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    #6
    It’s a general fact that has been around for quite some time now. In fact nobody actually knows about the exact algo for their ranking system except for those guys at Google
     
    lycos, Aug 15, 2008 IP
  7. charter

    charter Guest

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    #7
    Google also likes LSI
     
    charter, Aug 15, 2008 IP
  8. canam

    canam Peon

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    #8
    this thread was a waste of time and the thread title is misleading too
     
    canam, Aug 15, 2008 IP
  9. IEmailer.com

    IEmailer.com Well-Known Member

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    #9
    STOP copying and pasting text content from Google ;)
     
    IEmailer.com, Aug 15, 2008 IP
  10. sultanofseo

    sultanofseo Notable Member

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    #10
    i dont see anything revealing here. all common old stuffs
     
    sultanofseo, Aug 23, 2008 IP
  11. schgrv

    schgrv Active Member

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    #11
    Just a Article............................

    Nothing new here we are following these guidelines from past so just a time pass article..................

    And this tool is one of biggest Garbage of Tools this dayz. I really hate this Google Webmaster Tool because all the informations given by them are totally crap.......................
     
    schgrv, Aug 23, 2008 IP
  12. eugie17

    eugie17 Peon

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    #12
    you know what if anybody would like to share a good algorithm secret he will do it after 10 years of using that secret for his own benefit. this is waste of time
     
    eugie17, Aug 23, 2008 IP
  13. fadetoblack22

    fadetoblack22 Well-Known Member

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    #13
    Any good webmaster should be doing these things already.
     
    fadetoblack22, Aug 23, 2008 IP
  14. Lordo

    Lordo Well-Known Member

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    #14
    Completely waste of time. I wonder who gave it [​IMG]!
     
    Lordo, Aug 23, 2008 IP
  15. tradeya

    tradeya Notable Member

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    #15
    just common things for most of us but might be useful for newbies who just start learning SEO.
     
    tradeya, Aug 23, 2008 IP
  16. MikePrice

    MikePrice Well-Known Member

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    #16
    My best webmaster tool is statcounter, beside free service also ontime statistic.
     
    MikePrice, Aug 23, 2008 IP
  17. angilina

    angilina Notable Member

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    #17
    The ranking algo hasn't been revealed :) These are just the same old guide lines to improve site ranking.
     
    angilina, Aug 23, 2008 IP