Google PPC not working

Discussion in 'Pay Per Click Advertising' started by pablo123, Jun 25, 2014.

  1. #1
    Guys,

    I am running two PPC campaigns for two clients.

    Client A - Number of conversions increased from 12 to 64. Cost-per-conversion down from $373.74 to $87.35. Conversion rate up from 0.30% to 1.20%.

    Client B - No change whatsoever no matter what I try. I have tried 3 different landing pages, tried exact match, added/paused keywords, changed ad. copy, added negative keywords, tried to bid high/low, tried the weekend/week days, specific hours of the day.

    I am at a loss what to do with this campaign. it just won't work. i have been working on this account for 6 months now. there are almost no leads. historically, this account has never worked, even before me.

    can u guys please tell me why its not happening. what can i do. the daily budget for client B is just $30. is it because of the low budget? client A has a daily budget of $210.

    client B offers "translation services".

    please send in your comments/suggestions.

    thanks for all your help.
     
    pablo123, Jun 25, 2014 IP