Google Msn Yahoo which one is better for ppc campaigns

google, yahoo, ect are all good. Set up your ad, and do your tracking properly. You must know which ad gives you the best ROI for your money. Otherwise you will bancrupt yourself with the cost of ads. Look for the right keywords to use for decent quality traffic. Some keywords may be too competitive nad thus too expensive. Do your cost calculations first.

 

Googles domination would sway a ppc campaign for me to be honest