I check my serps and see both: http://samplesite.com/example AND http://samplesite.com/example.htm I asked this before and someone told me to do a redirect. I did that but I get an error that the page is redirecting in a manner that can't complete. How can I avoid being penalized in the serps?
If you have problems to setup correctly redirects to just 1 version of your url, there is still another solution. Recently search engines introduced the canonical tag and can be used exactly in case like this. In the <head> area just after your website's title I would add the following: <link rel="canonical" href="http : //samplesite.com/example/"> This way, immaterial how you or other people link to any url versions of this same page, search engines will know your preferred url. Fixing your internal and external links will fasten the process too, hope this helps!
Thanks a million, I will add this tonite and see if that clears it up. Vebtools, how would I use Webmaster Tools to do it? I've looked around for some kind of solution there but couldnt find anything.