Google instant is bad idea, and I think it will disappear. While trying it I found it: 1) very distractive 2) brings a lot of non relevant results 3) takes more resources (our bandwidth for nothing) 4) from mobile device, such kind of search is disaster 5) adwords advertisers will pay more for nothing. The ads will appear for non relevant searches from end user point of view. that will cause some advertisers to leave and adsense publishers will earn less Instant search is only good for google to increase their revenue from the fact that they will receive now 2 billion queries a day, instead of 500m as it is now. It can also drive some people to switch to other search engines.
Google Instant to me is very irritating. So I disabled it in Settings. I like the old way, where I get to think for myself, rather than letting Google try to do my thinking for me.
Are we pre-programmed not to like change?? Only time will tell what's going to happen with long tail keywords etc.
For me it wont matter unless I am looking for "F" or "M", but normally I will still type in my search phrase until I either see it in the suggestion box or I will just keep on typing. I mean who will get fulled to go to MSN when searching for "My head hurts need an aspirin online fast" ? Maybe children who don't brows for anything in particular.
Google instant is just a new form of getting results in a whole new way. It won't affect rankings as mentioned by Matt on his personal blog.
Very much so. My SERPs are not vastly different but the traffic that I now get from those SERP's is very poor. A total waste of time and bandwidth. Traffic is also at least 20 percent down and actual orders are down by more than 60 percent. Instant = instant adwords boost for google IMO.
It's ridiculous to think it doesn't have an ultimate effect on what a user clicks on. By shaping the searches a user makes you are in turn shaping the SERPs they will see. Sure it may not effect the actual SERPS but it will certainly effect the SERPs a search user sees.
They may say it has no affect, but I bet if you optimized your site with the letters, it will show your site first. For example instead of "free car tools" you optimize it for "free car t" instead. You site will pop up first since most sites don't optimize for half a word. Just IMO I may even do a case study just to see if I'm right.. Google just spent millions on the new system, so I doubt they are going to say it changes the game, but I think they just started a new serps race... If I build my backlinks with "free car t" and optimize my site with it, google instant may serve my site first, thus stealing alot of clicks from you. Guess we have no choice but to test it out, instead of relying what they tell us. everytime I type I get served different results as i type the letters. I guess they are feeling enough pressure from bing, that they feel they have to change things up... Isabella, Yo Tengo Bing......LOS LINNNNNKS..... [video=youtube;h3l-DE_aWQU]http://www.youtube.com/watch?v=h3l-DE_aWQU[/video]
Unless Gooogle increases the amount of real estate at the top of the page for sponsored links, then there is nothing to worry about. Whethter the CPC increases or not, we have no control of that. Organic search will always exist. However if the number of sponsored links went from 2 to 5, so the actual first result would show in 6th spot, then I can see that being a game changer for awhile.