google ignores me ?

hi

i opened a t-shirts shop 3 months ago.
big-t-shirts.com

at start i aimed at big sizes (up to 8xl) and very quicly arrived to 4th places on google on some keywords (big t-shirts, large etc ...).
which i consider a success.

but then i decided to change the focus of the shop to more general term like "t-shirts", and i'm not in the first 1000 results. (yes, 1000 !).

does anybody have an idea why google ignores my shop for the term "t-shirts" ?

have i done something wrong?

it has h1, tytles. alt's, etc.
it has quality incoming links (pr3 & 4) that google ignores.
it's pr3

i know it's a young shop and not a lot of incoming links yet, but not in the first 1000?,

have i done something wrong that i'm being punished for?

this kind of a shop cannot exist if it's not on google.
please, any help will be appreciated

thanks

lenny

 

t-shirts is too vague and too competitive a term.
When you narrowed it down to large t-shirts, you made a good move, go back to that.

 

There is too much competition for the term t-shirt. You are probably better off to target specific keywords like you were doing before.