Google Conversion tracking. Will this work?

Discussion in 'Google AdWords' started by sinpeople, Nov 13, 2008.

  1. #1
    Hi, guys,

    I am using google conversion tracking to track the leads generated. Ideally, I should place the tracking code on the confirmation page, which is from the confirmation link in the sign-up confirmation email. In my case, my confirmation page is an OTO sales pitch. Can I have accurate tracking if,

    A) My prospects refresh the OTO sales pitch after their sign-up?
    B) In the first several days, I need to access OTO sales pitch to do some tweak. Will my visit be considered a 'conversion'?

    Thanks
    David
     
    sinpeople, Nov 13, 2008 IP
  2. YourWebGurus

    YourWebGurus Peon

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    #2
    David,

    It will only register as a conversion if you find went to the page through a paid search ad. Not sure if there would be a conversion with a refresh.
     
    YourWebGurus, Nov 14, 2008 IP
  3. PeakPPC

    PeakPPC Peon

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    #3
    sinpeople, depending on how comfortable you are with scripting you can exclude the conversion code for testing.

    For example, on our landing pages I use a piece of PHP code to block the addition of the conversion tracking code to the page when the request is coming from our office IP address or when a visitor has a login cookie from the admin section of our website.

    As for the page reload, my testing resulted in the following: In adwords reporting you have "conversions" and you also have "counts". The conversion happens once but the count (and value) will double.

    So say you setup a conversion action called "ThanksPage" and set its type to "Signup" in adwords. If you go to the "Thanks Page" once you will get 1 conversion and a signup "count" of 1. If you then reload the page you will still have 1 conversion but now the "count" will be 2.

    At least those are my results. I would be happy to hear from others that have tried the same thing.
     
    PeakPPC, Nov 14, 2008 IP