Google Changes Search Ranking Algorithm

Discussion in 'Google' started by srikanth.akella, Apr 21, 2009.

  1. #1
    Google is set to make changes to its search ranking algorithm to fight with huge no. of links leading to malicious web pages or sites appearing at the top of Google’s search results pages which are known as SERP's.

    A report identified over a million links targeting malicious webpages ranking for auto part searches. Google noted that many of the phrases mentioned in the report were rare.

    Finally, cyber or web criminals merely have to follow Google Trends and Google News to know which keywords and phrases to target and also to perform ethical seo.

    What do you say about google's change in it's search ranking algorithm?
     
    srikanth.akella, Apr 21, 2009 IP
  2. ambicapharma

    ambicapharma Peon

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    #2
    I also feel that whrn i check serps. Before 1 month i see the result of fir few pages that stuffed by keywords and at present i that showing result without keyword stuffing. sop i m fully agree with u about change the algo of serps.
     
    ambicapharma, Apr 21, 2009 IP
  3. chev11

    chev11 Peon

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    #3
    my site lost ranking (SERP) for all pages today, does it have something to do with this update?
    Its not violating rules
     
    chev11, Apr 21, 2009 IP
  4. Abhik

    Abhik ..:: The ONE ::..

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    #4
    Thats cool..
    The web is full of spam and mfa sites and they indeed they are showing up in top of serp.
    Nice move from Google.
     
    Abhik, Apr 21, 2009 IP
  5. Jim4767

    Jim4767 Prominent Member

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    #5
    Just curious to know the source of your claim that Google is about to change its algorithm.
     
    Jim4767, Apr 21, 2009 IP
    mdamin76 likes this.
  6. infogle

    infogle Prominent Member

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    #6
    Yes... i know about it... have already blogged about it... you can have a detail information on my blog itself
     
    infogle, Apr 21, 2009 IP
  7. gary101

    gary101 Peon

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    #7
    I think maybe he got the information from here.

    Google set to change algorithm
     
    gary101, Apr 21, 2009 IP
  8. i_am_dhaval

    i_am_dhaval Well-Known Member

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    #8
    what is current keyword density formula?
     
    i_am_dhaval, Apr 22, 2009 IP
  9. N€O

    N€O Member

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    #9
    I welcome this move....

    Google Set To Change Ranking Algorithm

    Blackhat SEO spammers force Google’s hand


    Google is set to make changes to its search ranking algorithm to combat the spate of links leading to malicious web pages appearing at the top of Google’s search results, according to an inside source.

    Over the past few months, cybercriminals have been using blackhat SEO techniques to manipulate search rankings. When it first began, they were marginally successful at following Google Trends to find buzzy search queries and elevating a newly created targeted webpage.

    But after a short period of time, these same gangs appear to have become disturbingly effective. Last week, when researching a news story, I found the top five results all led to fake scareware pages.

    Obviously if Google fails to do something about this manipulation, users will lose trust and the good ole days of Google will be over fast. A Googler speaking on condition of anonymity told WebProNews a ranking change is pending that tackles spam of this kind. Once the change goes live, users shouldn’t see it “nearly as often.”

    A report from security company PandaLabs identified over a million links targeting malicious webpages ranking for auto part searches. Google noted that many of the phrases mentioned in the report were rare. A phrase like [1989 Nissan Pickup Truck Engine Check Light Troubleshooting], for example, only appears on attack sites set up by spammers, which explains why Google brought back so many attack sites in response to it and similar queries.

    Google's response seems also an admission of how difficult it is to provide fresh, timely search results while simultaneously combating spammers. Part of the appeal of Twitter to many people is the platform’s ability to provide real-time information; the live Web works remarkably well there so far because Twitter’s set up isn’t very conducive to spam (yet). At least Twitter has to some extent control over accounts.

    Google, on the other hand, cannot control for content appearing on the Web at large, and historically its famous algorithm performed better than any other at weeding out spammy webpages and malicious results. Unfortunately, that was a version of the Web that was more static. The live Web presents entirely new challenges manifesting as the first major weakness the search engine has faced.

    The company naturally didn’t have a comment on the recently pondered “link velocity” ranking factor. Search engine optimization experts have identified the speed at which organic links appear as a possible important influence.

    Link velocity therefore aids in explaining how blackhatters were able to manipulate search results by dropping enormous amounts of link spam into comment and discussion areas of social sites. The freshness or buzzy nature of a query also aided in this pursuit, and cybercriminals merely have to follow Google Trends and Google News to know which keywords and phrases to target.


    http://www.webpronews.com/topnews/2009/04/20/google-set-to-change-ranking-algorithm
     
    N€O, Apr 22, 2009 IP
  10. adil+genius7

    adil+genius7 Peon

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    #10
    Thats really nice idea , its meaning google is planning to Fight with spammers , Good news for webmasters those like to have unique content on them site and not looking forward to build links
     
    adil+genius7, Apr 22, 2009 IP