....we know it's coming and are waiting with anticipation for it's implementation. Some say that some of the results already have caffeine in them, but I disagree. When I check my major keywords, there are considerably large positive jumps in caffeine. Can't wait till it gets here
I think some effects of this new generation algo are alive maybe for some tests and/or implementation. Hoping for better search result for deserving sites.
some of the stuff is already in place and testing is still going on. Look at the social voting system they have in place. One week it's up, next it's off.
Just because you rank better in caffeine sandbox does not mean you will if the whole thing went live. Once live it will have the data center location filters added for each country, area etc. Also caffeine is the back end operating system, bit like upgrading from win98 to winXP. the sandbox they are testing caffeine in just also happens to be where they are testing some algo changes. Some of them will be added to the main live algo, some will not be because they don't work well. It's a testing area.
It's not like something completely unheard of, it's just the patches collected by Google over time. I don't think it will dramatically change the way things get to rank, although a couple of things might call for further adjustments.
Agreed, definitely a different algo. I'm not 100% sure on this, but perhaps someone can refresh my memory. Several years back, there was a very large Google change, can't remember what it was called (Florida update or something like that). Didn't that change go live overnight and when it did, as expected, there were some that were happy and some that weren't. It' wasn't a slow phase in, it was just a quick flip.
There might be some minor changes but Google is not like replacing some tens of ranking factors overnight with newer ones.
My gut feeling is that people are underestimating the effect Caffeine will have. Take a look at this post, I've just quoted one sentence - http://blog.360i.com/search-marketing/6-expect-google-decaf-caffeine-boost "How much would a shift from Google in its present state to Google Caffeine affect search rankings for your keywords? Our prediction: substantially"