Google launched instant preview for organic search last year November,but this time instant preview will be available for Google adwords advertisements.That’s great feature for quick glance of any website’s. Now they bring similar feature for Google adwords.Here is what Google adwords team says about this new feature: “Now, we’re bringing the same benefit to ads with Instant Previews for Ads. Starting today, the Instant Previews icon will appear next to ads on Google.com allowing users to preview the ad’s landing page. With Instant Previews, your customers are able to quickly preview a page to see if its content matches what they’re searching for. By allowing potential customers to preview your site before they arrive, Instant Previews helps you get even more highly-qualified traffic to your site. Even better, Instant Preview clicks are free of charge — you’re only charged if a user clicks through to your actual landing page.†Hope this feature will help us all the way for better conversion and better CTR.For more detail information for instant preview feature log in here:http://adwords.google.com/support/aw/bin/answer.py?hl=en&answer=1238507 Published By Anirban Das,Zebra Techies,Calcutta,India