I have been using Google's analytics for almost three months now and it is by far the best stats program I have ever seen. It provides more detailed stats than your awstats or webalizer e.t.c. and I am now finally able to localize my content for cities with most number of visitors. Anyone using it here? please share your experiences with us. I would specially like to know that what exactly do you look for in those stats and if you have been able to monetize your website more efficiently with the help of G's analytics.
Check out the site overlay. It's pretty cool. You can see where people are clicking on the page, etc.