Hello guys! I've been using google analytics for more than a year now, however I am still in the process of discovering and learning new things about it. There's this one thing that confuses me at the moment, 'Total Events' and 'Unique Events'. I wonder what's the difference between the two events. I already did a research about it, unfortunately my understanding about it still confuse me? Please help.. Thank you!
Wouldn't it be similar to Pageviews / Unique Pageviews? "Pageviews" will include both returning and unique IPs. "Unique Pageviews" takes only unique IPs into consideration. Similarly, "Unique Events" will only take unique IPs into consideration. At least, that's how I see it.