google adwords (where to put conversion code)

Discussion in 'Google AdWords' started by gogetit, Sep 16, 2011.

  1. #1
    Hi,

    I have three goals on my site like buy product online, request a quote about particular product & general enquiry. Should I create just one conversion code & put it in all three pages or create unique conversion tracking code for each pages???

    How will i track which goals is achieved on keywords.

    Thanks,
    Gogetit
     
    gogetit, Sep 16, 2011 IP
  2. Lucid Web Marketing

    Lucid Web Marketing Well-Known Member

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    #2
    The conversion tracking code should go to the page of what you want to track. If you want to track quote requests, put it there. Normally, you want to track when someone buys, at least that's what I recommend.

    You cannot have more than one tracking code because there's only one column for conversions. If you have three codes and someone goes to each of the pages you track, even different codes, it will show as 3 conversions. You won't be able to tell if that was three sales or three requests or two requests and one sale. And if someone else fills the request, it would show four conversions of all types.
     
    Lucid Web Marketing, Sep 16, 2011 IP
  3. gogetit

    gogetit Peon

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    #3
    Thanks @Lucid, Is there any way to track the request a quote conversion. MY problem is that we're getting no. of request a quote in a day as compare to online buy & we are unable to find which conversion is received by PPC or SEO. Any suggestion???
     
    gogetit, Sep 16, 2011 IP
  4. Lucid Web Marketing

    Lucid Web Marketing Well-Known Member

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    #4
    I think Google Analytics would help.
     
    Lucid Web Marketing, Sep 17, 2011 IP
  5. sagarrai000

    sagarrai000 Peon

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    #5
    In adwords itself google analytics integration is there.you it.
     
    sagarrai000, Sep 17, 2011 IP