hello There, Well there' sumthng strange goin with my clients google adwords acount. I have 2 clients Mr.A and Mr.B , they both are in same Industry same field. Mr.A has added 500 keywords (almost 400 non-relavant, no impressions at all) and Mr.B has added 110 Keywords (all relavant). Mr.B has placed High bids and Mr.A has low.. Mr. B has more adds and 2 campaigns where Mr.A has 1 campaign n few ads. Mr. A is running adwords since 5-7 months, while Mr. B started adwords just 10 days ago. So from all this what i mean to say is Mr. B has higher bid and more ads and more campaign .. but still Mr. A is gettin higher rankings. Mr. B has high bids on all keywords than that of Mr. A.. now wud u guyz tell me wats ggoin w/ google ?
I would guess the site with the lower minimum bids is much older than the one with higher bids. I have two similar sites that get very different minimum bids. The only major difference is that one site is 4 years old, the other is not quite one year old yet. Also consider how well the ads match the site and variations in quality of content.
yeah right the lower bid site is older and this one is new .. the ads quality are almost same but google is CHEATER... they mention that higher the bid higher the rankings.. but infact its not so.. i wish i can kick google... outtta market:d lolz
As I know there is no documentation or evidence that older sites is a contributory factor for Quality Score - no one knows for sure if "Page Rank" is or not a contributory in Landing Page relevancy for Quality Score as well. The sites A and B has different relevance and so different quality score factor for the same keywords. Ads for sites A and B are different (at least display URL are) and may influence in CTR that is an important contribution for quality score. Landing Page relevancy and CTR% history are the most important factors for quality Score - ad site position is defined by Quality Score.
Ok My campaigns have been made "inactive". I have increased the ctr so know I want to know how long does it take to get a quality score recheck after the ctr has been made better. I am paying the higher prices right now and I want to know how long would it take get my prices back down. I redid my campaigns and I am paying between 20-30 cents. I just did this June 1st. My CTR's are now at 5% - 11% and the ads are cicked between 2% - 3.5%. Please any advice is helpful.