I was starting a new campaign on software. I tried a lot of words but all the words has minimum of $1 tag. Why this is happeneing. I tried to look for very obscure words even these words has same tag minimum of $1. Why? Does anyone else is seeing this happening? I know CPC could be higher but I tried even useless very rubbish words but adwords has made them Disable for search. Anyone please Speak out.
software word by it self is a limited market on adwords and people are ready to pay high so even the most distantly related words are priced high. But this at the same time don't stop you from using it for content related adwords. even the most competetive adwords are available for 1 cent but as the rate decreases your exposure decreases. Try to target your niche than targetting software market to reach your niche. Good Luck Sreeni
Seems to me you need to write better ads. See - http://adwords.blogspot.com/2006/01/common-adwords-misconception-explained.html