Google Adwords - Landing Page Experience

Discussion in 'Google AdWords' started by Jake Howard, Apr 29, 2024.

  1. #1
    Does anyone have an understanding of how Google rate the Landing Page Experience?

    I have a website, with two pages for two similar products. They use the same website template, have a similar amount of information and text. Yet one is rated higher than the other, and I can't seem to work out why.

    Search Keyword: Corflute Signs
    Product Title: Corflute Signs
    URL: https://www.ink.com.au/product/corflute-signs/
    Landing Page Experience: Above Average

    Search Keyword: Corflute Bollard Signs
    Product Title: Corflute Bollard Signs
    URL: https://www.ink.com.au/product/corflute-bollard-signs/
    Landing Page Experience: Average

    Can anyone see a reason why my Landing Page Experience would only be Average for the second page?
     

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    Jake Howard, Apr 29, 2024 IP