Hi All, Recently I have come up with a fact in Google Adwords... Here it is... I have One campaign targeting ads for USA... Now am getting impressions from the keywords and clicks is their with them but when I am watching the same using "Ad Preview and Diagnosis", I am getting a notification "Your ad is not showing for the keyword ********" Now what shall I believe on? Google Adword Live stats or Google Ad Preview and Diagnosis tool? Well, am still in dilemma. Lets see if I can find reason behind this.
Well, first make sure you have the proper Google domain, language and location selected. That tool in Adwords is the same as using www.google.com/adpreview. It is basically the same as using the regular search engine except you can't click on the links and impressions won't be counted to your Adwords account. As with the regular search engine, the preview tool may not show all ads or even yours at all times. It still shows up to three ads above the SERPs and up to 8 on the right side. All dependent on bids, QS and other factors such as some advertisers only doing so at certain times or days or geographic areas. If you have lots of competitors for your keyword, since there is only a maximum of 11 ads showing on a result page, it means your ad may not have been selected to show at the time you did the diagnosis. Obviously you have had impressions. Just not at the moment you searched. It's no mystery and no magic involved.
I don't get it what does this have to do with magic? I click on this and thought this would be a special technique for adwords lol.
could it be that you ad showing on the content network and not on the search network (and thus ad preview says it is not showing)
No he could of done multiple things wrong. If google adwords account is billing your account for that keyword, than the diagnosis page had an error.
Optimize your keywords, check your Bid Rate by keyword some keywords require high rate to show your ads on.......
Thanks for your time to reply... well I must say then "Google Confusion" cz I have been into Google for past 3.5 years and in those scenario, i came to many conclusion which is something really not expected by Google. I really don't understand on what terms Google works? but yes their is something which either am lacking behind or Google is not refeclting what they are serving. What you spoke above was 100% correct but the diagnosis I been thru was not expected and as per the facts the figure am not getting is not what exactly one is seeking for. I understand the IP fluctuation, Google analytics tracking and adwords tracking but u see some time i came to conclusion which is actually not real..
this is a common occurrence and is usually explained by the fact that your ads are eligible to be shown but may not be showing at that exact moment due to budgetary constraints...etc.