My website every day in the 3000-4000 unique IP / day 2009-12 0.15 each click,By 2010, basically in 0.05 or so, do not know why, ah, traffic is increasing every day, every day price reduction My traffic is mainly the United States and United Kingdom, two local traffic for more than 95% Please analyze the reasons, thank you
google pays its publishers a % of what they get form the adwords advertisers. when you were getting paid more was the time of holiday seasons. sales and advertising goes up around that time for which lot more advertisers spend lot more marketing dollars. things slow down a bit after the holidays for a while so what you are experiencing is quite normal
Niche plays a role with CPC. The more advertisers vying for a slot on the page, the higher CPC. Niche must be advertiser friendly.
Your topic is most likely dropping in interest with the advertisers so they are paying less for the keywords featured on your website. Try researching new high paying keywords and try to integrate those in your website.
Few reasons : - niche - language - smart pricing - no of ads on page (less -> better) - position of the ads (first screen - is the best) - use ad filter Make some test (use at least one week for every test variant) Good Luck!
Maybe advertiser are spending less on the types of Ads that you site normally shows. It is a tough economy right now.
If you see there are a particular ads which are giving you lesser pay then you can block them from the adsense settings. Probably that will help?
try to choose some good keywords. and seo with the keywords. you can get many visitors with more money mate.
Go into google keyword tool and search for unique keywords at $2+, the keywords you are using are valued too low.