Over the last few days I've noticed on searches I've done that weren't keywords a lot of affiliate type links and SEM ads that look like regular search results. Noticeably amazon popped up quite a few times at number one looking like a regular result on stuff that was totally irrelevant to their site. Today on a couple of searches I noticed affiliate links from clickbank with the id x'd out. What's the deal is this google's new way to scam money from advertisers?
Something which I don't like. Genuine sites with good content should be given priority and not spammy ad related sites.