Hi, Hope you all know Google has introduced Adplanner service last week. Can you please help me how it will be useful in building PPC AD Campaigns? Thanks in advance.
If you use it, you can plan on paying more for your ads. LOL! Seriously, it looks like they give you demographic data. Right now, I think you have to have an invitation.
I made a detailed review of Ad Planner back in June 29. It is very POWERFUL if you understand the content network. I guess that's why Google is only selecting a few advertisers to test it. Keep your eyes open for it: http://ppcblog.com/google-ad-planner-site-targeting-cheat-sheet/