Good performing keywords has become inactive for search

Discussion in 'Google AdWords' started by tradeepak, Nov 20, 2007.

  1. #1
    Hi,

    I am promoting a online data storage related program in adwords.. I wrote the ads 2 days back. Got 6 clicks and 1 lead. Profit was $0.66

    But when the second day i logged in into adwords, the keywords which brought me clicks got inactive :mad:

    See the attached file... Plz help, I am newbie to adwords!
     

    Attached Files:

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    tradeepak, Nov 20, 2007 IP
  2. clenard

    clenard Active Member

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    #2
    Just raise the bid up and make sure your landing pages are relevant to the keywords you're bidding on.
     
    clenard, Nov 20, 2007 IP
  3. tradeepak

    tradeepak Banned

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    #3
    I dont think i will get the profit if I raise the bid up... It would affect the cost per conversion
     
    tradeepak, Nov 20, 2007 IP
  4. clenard

    clenard Active Member

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    #4
    OK, so how relevant are your keywords, ad and landing pages? Are they ALL relevant to each other?
     
    clenard, Nov 20, 2007 IP
  5. BonusOnline

    BonusOnline Peon

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    #5
    That's normal practice on Adwords. Doesn't it?

    I got the same as you said many and many of times.
    Just increase bidding price, and try to optimize ads with the relevant keywords
     
    BonusOnline, Nov 20, 2007 IP
  6. clenard

    clenard Active Member

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    #6
    I'm guessing the problem is within your landing page. If the page you showed me through PM was your landing page - you need to add A LOT more text, in my opinion, that is relevant to your keywords and ads -- OR create adgroups specifically for certain landing pages (or specific keywords for specific landing pages) and make sure the landing page(s) match your ads and your ads match your keywords and landing page content.

    Google loves relevance. If your page has little content - your bid prices WILL increase if the little content is NOT as relevant as it could/should be.

    I think you should add more content and this will, more than likely, help you out!

    HTH,

    Clint
     
    clenard, Nov 20, 2007 IP
  7. tradeepak

    tradeepak Banned

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    #7
    Thanks a lot clenard.. I will add some content to it...

    Is this similar to SEO? Can I use some tools like SEO optimizers (for example IBT & Arelis) for optimizing the pages for the relavant keywords?
     
    tradeepak, Nov 20, 2007 IP