It depends. The CTR figure varies quite substantially between sites. There are too many variables that determines a CTR.
The CTR 4% is the average CTR of last month. There are too many variables that determines a CTR??? not clear to me atleast
It also depends a lot on pageviews/visitors ratio, if it is small you will have higher cpc, if it is higher you will have smaller cpc so you can't actually compare cpc on different sites
My, 0.31% on a site really yells for a scolding... I suppose I should try affiliate products. Gaming interested youth people are bad a clicking ads. .P
My site is about 3.7%. so i am pretty content. hopefully i can bring it up to about 5%. I'll keep you guys update on that.
mY ctr is around 15% on one site and 0.30% on another site. Both sites are on exactly the same topic, but the second site is a forum.
yeah, forums have lower ctr because they have higher pageviews/visitors ratio, just like I said above. Highest ctr would be if you had only one pageview per visitor (ratio would be 1), but that would probably mean you have really low quality site Or should I say MFA site
The CTR varies site to site.. Whether your CTR is good or not it all depends on the site and page impression you are getting.. If your page impression is too high and you are getting 4% of CTR, it means you are getting good ammount of clicks and earning a good sum (I hope). but if page impression is low say 100/day meas you are getting only 4 clicks/day.. so you might not earn that much.. However I think its a good CTR, I get only 2.5% of total CTR..