I'm trying to get an idea of the going rates for webdesign since I'm going to start promoting my services in the near future. What would some of you more experienced people charge for webdevlopment, For example a full website including shoppingcart, backend access for client, full SEO, logo design, letterheads and finally business cards. BTW im in the UK I understand the US and UK market can vary in some areas of design so I'd be interested to hear from people in the UK how they deal with clients outside Europe. Thanks.
It depends. There's two different points to this topic in my opinion, and I'll breakdown my viewpoints. Online: website design / xhtml coding - 150$. Backend - 300-1000$ depending on complexity SEO - 50$. Logo - 25$ Print media - 50-100$. Now, offline with an actual business client: website design / xhtml coding - 1000-2000$. Backend - 3000-10000$ depending on complexity SEO - 100-400$. Logo - 100-500$ Print media - 200-500$. These are prices I have worked with, and seen worked with. Hope this gives you some sort of an idea? And hope you realize the internet has seriously dropped down.
Bottom line, what is your time worth? I do not care if the market price is $100-$400 for SEO. I know what I need per hour for services to make an endeavor worth while. If the market won't bear it, I find another market or create my own market. Start with the end in mind. How much money do you need to earn from providing the services. Looking for some beer money? That is a lot different than if you are trying to pay your mortgage from it. Do a little "lifestyle design" work and figure out what you want out of this, then back your way into it.
It all depends on your target market. You are not going to design a $10,000 website for a mom and pop business, and you are not going to design a $500 for a multinational corporation. Decide who you want to design for, decide what the market will pay you, add 10% and go from there...
The price you can charge depends entirely on the perceived value of your offering. here are a few starter questions: how can you increase the percieved value of what you are offering? What explicit "wants" do people have that aren't being met? What can make you a great choice for your clients given all other options? How can you increase your credibility with your target market? What clients - if you landed them - would demonstrate your skills and convince other to give you a try? What can you do to get leads instead of chasing clients? best of luck
I think that's about right on the money actually. If you work for online clients only, like through people here at DP, expect to make next to nothing. But if you work with real world clients with actual budgets and legitimate businesses you can see numbers like that for sure.
I'm glad you said this, this is exactly what I was thinking. Some of those figures are reasonable but others I do not agree with at all. SEO for example I would charge $1000-$3000 dependant on the industry business potential from being on first page and number 1. Yes when I first started I was a cheap deal, but now I think I have proven that I'm more than capable of delivering. Thanks for the final few tips something I need to look into. Thanks everyone for the input.
Heyas, Just would like to add a thanks from myself for this info here. Me and a few friends are in the middle of developing a business and these exact questions were coming up quite frequently. Thanks again... AMS
You also gotta be able to sell it watch Tony Robbins, he can get you from selling site from $300 to $3000