Going from #28 to top 10...how?

Discussion in 'Search Engine Optimization' started by lschmidt, Feb 19, 2006.

  1. #1
    I am ranked 28 for a pretty popular search term which is searched on overture about 35,000 times per month. This is for Yahoo.

    I would like to know what I can do in order to get into the top 10 for Yahoo. It is a forum, so the home page doesn't have a whole lot of content.

    What to do?
     
    lschmidt, Feb 19, 2006 IP
  2. noppid

    noppid gunnin' for the quota

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    #2
    Inbound links and content. A content rich home page would be beneficial I'm sure.
     
    noppid, Feb 19, 2006 IP
  3. TheException

    TheException Banned

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    #3
    You can also have an SEO report done on your website that will help point out parts of your website that could be improved to increas search engine rankings, such as meta tags, page title etc etc...
     
    TheException, Feb 20, 2006 IP
  4. mad4

    mad4 Peon

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    #4
    For Yahoo? Build a whole load of links with the anchor text of the search term you are targetting.
     
    mad4, Feb 20, 2006 IP
  5. lschmidt

    lschmidt Peon

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    #5
    A content rich home page might be beneficial for the search engines, but it will be less effective in conversions to users I think.

    pretend forums.digitalpoint.com was the homepage for digitalpoint. It is that equivalent, except a different topic of course.

    And I have just submitted to 200 website directories, manually. Hopefully that will help
     
    lschmidt, Feb 20, 2006 IP
  6. Web Gazelle

    Web Gazelle Well-Known Member

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    #6
    Just keep getting more and more inbound links.
     
    Web Gazelle, Feb 20, 2006 IP
  7. Jim4767

    Jim4767 Prominent Member

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    #7
    Don't overlook the power of internal links within your site.

    I had two important keyword phrases for which I was scoring poorly in Google. They draw about 1,000 searches daily (combined), according to Wordtracker and Overture. I wanted to get some of that traffic.

    So I created internal links on each page of my site TO the page where those two terms are featured. The "anchor text" of those links — that is, the actual text in those links — was the keyword phrases I was targeting for better rankings.

    Results? Now #3 and #6 on Google for terms being searched 1,000 times daily.

    Internal links, from one page to another within your site, can have powerful results in the search engines. Be sure to use the KW phrases you are emphasizing as the actual text contained in these internal links.
     
    Jim4767, Feb 20, 2006 IP
  8. Web Gazelle

    Web Gazelle Well-Known Member

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    #8
    That is a very good observation. I do think internal links can also help rank.
     
    Web Gazelle, Feb 21, 2006 IP
  9. mad4

    mad4 Peon

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    #9
    Internal links are also a great way of adding structure to your site. If you have 100 pages then linking to every page from every other page will result in a flat structure.

    You shold link to the 10 most important pages from every page on the site and then from these important pages you can link deep into the relevant sections.
     
    mad4, Feb 22, 2006 IP
  10. enQuira

    enQuira Peon

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    #10
    For Yahoo? Just pray for your serps to improve. I did that and it helped
     
    enQuira, Feb 22, 2006 IP
  11. max pain

    max pain Notable Member

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    #11
    Summarizing all the good pieces of advice that you have received from our fellow members, I would suggest you do the following:
    1) List the top 10 competitors you have on yahoo (The 1st SERP)
    2) Take a look at their meta-tags / content / keyword density
    3) Do not forget to check their inbound links and also the anchor text for it use BRAD CALLEN'S - SEO ELITE if you need to.
    4) After comparing your pages with the top10 you can do some on page optimization and also do link swapping with relevant websites which your competitor has linked to .. but do not forget to use the keyword as the anchor text
    5) Wait for the yahoo bot to re-index and update your website and back-links
     
    max pain, Feb 22, 2006 IP
  12. Web Gazelle

    Web Gazelle Well-Known Member

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    #12
    What about the internal links? You forgot those in your summary. 10 points will be deducted from Hufflepuff for that. :eek: :D
     
    Web Gazelle, Feb 22, 2006 IP
  13. max pain

    max pain Notable Member

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    #13
    I thought you had the internal links covered pretty well :) .. but ok I will do the explanation: Herez the remaining point-
    While doing internal linking make sure that you link your webpages in
    A-->B B-->C C-->D in descending order of importance. While doing internal linking use the KEYWORD you want to optimize as the anchor text for the link.

    Gazelle does it now cover all the SEO basics :) Hope I get a +10 from you on this
     
    max pain, Feb 22, 2006 IP
  14. Web Gazelle

    Web Gazelle Well-Known Member

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    #14
    I would add that using internal sitewide links to 10 - 20 of the most important or main category pages is good for inceasing rankings. Make sure that your main keywords are in the anchor text of those links.

    I can't give your 10 points back for that. That would be like giving credit for homework when you hand it in the day after it was corrected in class. ;)
     
    Web Gazelle, Feb 22, 2006 IP