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Give me something to promote please

Discussion in 'Google AdWords' started by PPC-Coach, Oct 1, 2007.

  1. parkaboy

    parkaboy Peon

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    #21
    I'd like to see you do a Zip Submit since I think they'd be easier to monetize. Haven't chosen one yet that I like.

    I do *not* want to be part of an abusive industry like payday loans. Please don't promote an offer like that.
     
    parkaboy, Oct 8, 2007 IP
  2. Waffleguy

    Waffleguy Well-Known Member

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    #22
    I'll be watching this thread.
     
    Waffleguy, Oct 8, 2007 IP
  3. parkaboy

    parkaboy Peon

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    #23
    What about the copeac democratic primary zip submit offer? I'll be trying that one myself.
     
    parkaboy, Oct 8, 2007 IP
  4. browie

    browie Peon

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    #24
    Anyone sign up on PPCCoach yet? I'm interested to hear what some one has to say.

    I'm leaning toward signing up buuuuuut, not sure.
     
    browie, Oct 9, 2007 IP
  5. parkaboy

    parkaboy Peon

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    #25
    I just signed up.

    I like it so far. But, there are all these members complaining that they don't like the fact that the site is set up to focus on one offer per month. It tells you right on the signup page that it will be focusing on one offer per month. So please keep that in mind if you decide to apply.

    Also, the first month's offer is a relatively "easy" offer, which I'm happy to try, but again some people were complaining that they wanted a challenging, complex offer that would require significant investment for the very start of the course in the very first month (wtf?????).
     
    parkaboy, Oct 10, 2007 IP
  6. darwinstudios

    darwinstudios Active Member

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    #26
    I am interested to hear if PPC-Coach has chosen a product to promote yet? Also, anyone else sign up for the service have any reviews?
     
    darwinstudios, Oct 12, 2007 IP
  7. PPC-Coach

    PPC-Coach Active Member

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    #27
    I have one, but it's not on this thread. Maybe I'll do it anyway...let me re-read the thread here first...

    Yeah, some wanted a more challenging offer for the first month, (which I certainly can and will show them in the future), but walking before running is a good idea AND any offer I show is profitable. Plus it's not just about me telling which offer to promote each month, there's more to it... :)
     
    PPC-Coach, Oct 12, 2007 IP
  8. SocialSticker

    SocialSticker Peon

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    #28
    Hi,
    Cool Thread! Just wanted to chime in, and put a vote in for a zip code submit campaign. I've heard of folks making 5-10K a month and always wondered how it worked.
    Thanks
     
    SocialSticker, Oct 12, 2007 IP
  9. indya

    indya Guest

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    #29
    $10k through zip submit offer only?!? Not easy. I use 35 niches to achieve that!:p
     
    indya, Oct 13, 2007 IP
  10. yamakazy89

    yamakazy89 Peon

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    #30
    Ive been waiting for 5 months , now ppc-coach has finally launched, now my payal account has gone :-(
     
    yamakazy89, Oct 13, 2007 IP
  11. visitmaniac

    visitmaniac Peon

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    #31
    How would you promote http://www.myberrytree.com/bt28847/ ?

    Thanks
     
    visitmaniac, Oct 13, 2007 IP
  12. prosumer86

    prosumer86 Peon

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    #32
    PPC Coach, any updates on this thread? Do you have a definite date where you will start this experiment? Or have you already started, and will post only when results are in?
     
    prosumer86, Oct 13, 2007 IP
  13. kingfish

    kingfish Peon

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    #33
    You should offer a free month on ppc coach.

    Oh i really like your site design too who did it?
     
    kingfish, Oct 14, 2007 IP
  14. enoveltysigns.com

    enoveltysigns.com Peon

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    #34
    How about you try to promote my product. My site is new and is being redone but the exisitng one is my signature. I have had a lot of success on ebay and amazon with product but must get my own site going.
     
    enoveltysigns.com, Oct 14, 2007 IP
  15. browie

    browie Peon

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    #35
    I don't think a free month is a good idea.
     
    browie, Oct 14, 2007 IP
  16. ramiz123

    ramiz123 Banned

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    #36
    click bank and some affiliate products are good to promote
     
    ramiz123, Oct 14, 2007 IP
  17. cyberslick

    cyberslick Peon

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    #37
    This just seems like another thread where a great idea is presented then never really brought to life.

    Not trying to be negative, but I'd really like to see some numbers when you get them!
     
    cyberslick, Oct 14, 2007 IP
  18. browie

    browie Peon

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    #38
    I'm not sure about this thread but I think he's busy with the site. I have learned quite a bit. If you're a beginner you should think about it.
     
    browie, Oct 14, 2007 IP
  19. PPC-Coach

    PPC-Coach Active Member

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    #39
    OK I'm back, (I had to finish a project before I could dive into this one). (I've got another one going too, but I can juggle..)

    So I looked at the macy's gift card and have to say, I wouldn't touch it for an individual promotion. Who searches for "macy's gift cards?" Plus the name is trademarked so you can't bid on that, which makes it a difficult boat to row. Instead of wasting my money on it, I won't do it. (Kinda gives a bit of insight into how to pick offers though...)

    So what should I do...I know! I love GOLF. I found an offer for FREE golf clubs. This looks like a winner to me. All I have to do is get them to submit their zip code and bingo I get paid. How easy is that?

    I've set up my landing page and I've done my intial keyword research for this puppy and it's actually been running a couple days profitably now. BUT don't worry, I'm not going to skip over those VITAL details. So let's begin.

    First thing to do after you've picked your offer is decide if you're going to link directly to the offer or if you are going to make a landing page. I have found that, (unless you're using some fancy techniques, which we aren't here), an easy way is to do direct to merchant linking. This means my ad goes from my adwords ad directly to the merchants landing page. So, now I don't have to build a landing page right?

    WRONG.

    I still need a landing page. I need it because I'm going to show you a neat little trick. This little trick is not a PPC-Coach original and has been around for awhile, but it works like a charm. You make a landing page, put it on your landing site, (more on this later) and optimize it for the ads you're going to be showing. How do we optimize it? Take your keywords and look up news articles or blog posts or search results or whatever and include snippets of them in your landing page, (I like to put mine near the bottom.) Now use REAL outgoing links to all the full news stories, (not the google news redirects, real links) this will help your quality score. Also describe the product being offered in one or two simple paragraphs.

    Next integrate this landing page into your landing SITE. One page wonders may sneak by google, but most don't. Make a site of all your landing pages linked to from the index page. This will help your quality score. I always say, make sure your offer is surrounded by other offers to please to google gods. You will need a privacy statement and a sitemap and a contact us link at the bottom of your page too, (google loves this).

    Ok, so landing page is on your landing site which is up and running. Now let's open up your adwords account and make some ads!

    NOPE.

    Do your keyword research now. Keep it simple to start. In this case, I want to bid on things related to my "free golf club" offer. So what could I bid on? I made a list of places I can look:

    1.) urls
    2.) names of clubs
    3.) competitor clubs
    4.) competitor urls
    5.) related urls

    In this case, the offer is for TWO distinct kinds of golf clubs. So I am not going to bid on competitor clubs. The reason being, golfers are brand loyal and offering a ping club to a guy who will only use taylormade is like offering coke to a pepsi drinker. They're not going to want it. SO be smart, think of these things. Make sure you bid on urls, they're HUGE.

    So I've got my list, now can I go ahead and set up my campaign?

    YEP.

    My campaign is going to have 5 adgroups to start. Each adgroup will have 3 to 25 keywords in it. Each adgroup will also have TWO ads in it. This way I can replace the lower performing ad with the higher one every 100 clicks or so. Now here's the trick for doing direct to merchant and still building a landing page. Your destination url is going to be your landing page that you built. So set up all your ads this way. Then enter your keywords and set your bids as you normally would for the adgroup. BUT when after you have saved the adgroup, you're going to go BACK IN and set individual urls for each keyword. Can you guess what those urls are going to be? Your affiliate link with the keyword inserted for tracking purposes. Each network uses a different format, but this one uses "o=" so put this in the affiliate link in your individual url for each keyword: http://www.affiliate-link.com/bunchacrap.php?bunchatrackingcrap=whatever&o={keyword}.

    Now you are doing a direct to merchant campaign, but you are using your own landing page JUST to please the google gods. (Not one of your real clicks will even see your landing page, they'll go right to the offer.)

    So there's my first post in my quest to profitability. (I've already made some money off this..but will post numbers in another post, they're not huge, but if you get enough little suckers working for you, they add up....)

    Next post we'll talk about bidding strategies and campaign management...

    Any questions?

    :)
     
    PPC-Coach, Oct 19, 2007 IP
  20. PPC-Coach

    PPC-Coach Active Member

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    #40
    Geez stop with all the questions...LOL

    Anyhow, an important thing to do when building campaigns is setting up some ground rules for managing it before you start. For me I like to get 100% ROI on everything as a minimum. Sure less can still be profitable, but if you have 25 profitable campaigns all doing 100% plus are you going to keep a new one that does less? Probably not. So make sure you set this up ahead of time.

    Since I want 100% ROI, that means for every dollar I spend, I need to make back $2. That effectively means I'm doubling my money. That also means I now know exactly how much I can spend PER KEYWORD on my campaign. Since it pays me $1.40 for every zip submit, I can spend $0.70 on every keyword before deleting it, (I actually prefer to pause it so I can go back and make sure I don't bid on it again in the future). Any keyword that I spend $0.70 on had better produce at least one lead or it's gone/paused. Whenever I pause a keyword, I replace it with another new one immediately. I continue this process until I've found a couple converters at my target roi.

    That campaign management part is where a lot of people go wrong. It's not that they don't manage things, but they don't set their ground rules ahead of time like they should.
     
    PPC-Coach, Oct 20, 2007 IP