GHow is SOC (strength of Competition) for MNF Calculated?

Discussion in 'General Marketing' started by HighRollerT, Oct 13, 2010.

  1. #1
    I understand the 3 queries that go into finding the SOC of a keyword.

    But how are these 3 values turned into one number....for instance in the image below. How are the 3 used to calculate the figure of 19?

    Add or subtract and divide? Can someone please shed some light on the formula?

    [​IMG]
     
    HighRollerT, Oct 13, 2010 IP
  2. ServerUnion

    ServerUnion Peon

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    #2
    On a side note, have you noticed the keyword searches in MNF are pulling back fewer suggested results lately?
     
    ServerUnion, Oct 13, 2010 IP
  3. HighRollerT

    HighRollerT Guest

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    #3
    maybe has to do with the new tool.....which totally stinks in my opinion
     
    HighRollerT, Oct 13, 2010 IP
  4. ServerUnion

    ServerUnion Peon

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    #4
    I know, I use to get hundreds of keyword suggestions, not I get like 30 per search.
     
    ServerUnion, Oct 13, 2010 IP