Thought some of you might be interested in this Free Webinar from Google. "This Webex will be hosted by Senior Search Quality Engineer Greg Grothaus, and AdWords Evangelist Fred Vallaeys. They'll be discussing a range of webmaster best practices and useful Google tools followed by a Q&A session to make sure you and your site are well primed for the holiday rush!" http://googlewebmastercentral.blogspot.com/2009/11/get-your-site-ready-for-holidays.html
Sounds more like a chatroom filled with Google Salesman trying to sell adsense to me.. I guess we will see.