They are obsolete with the introduction of Quality Score. I have a client that has 1 cent minimum bids for the terms: mortgage calculator cheap mortgage cheap mortgage quote mortgage *statename* Do you think they actually PAY 1 cent for clicks? http://www.redflymarketing.com/blog/adwords-great-quality-score-low-minimum-bids-but-no-impressions/ Stay away from those programs. If they worked, they wouldn't be sold.
Bingo, if these programs had the capability to be so successful, the people selling them would be using them to make money instead of creating competition for themselves by selling it.
As Cianuro says, the minimum bid is based on your Quality Score, not the actual keyword. In theory, you can have £0.01 clicks on every keyword - you just need a relevant site and a high clickthrough rate. Just be aware that sticking adverts and affiliate links to other sites all over your website will give you a poor Quality Score and high minimum bids...
Heck Logical comment to.. I am a newby to actually paying for traffic. I didn't realize about the Quality score. How is it calculated?
Here's Google's info on the Quality Score... http://adwords.google.com/support/bin/answer.py?answer=10215&topic=10818 Here's mine... http://www.epiphanysolutions.co.uk/google-adwords/maximising-your-google-adwords-quality-score In summary, your landing page needs to be relevant to your keyword. Your advert needs to be relevant to your keyword. And your clickthrough rate needs to be high (taking into account the position). Realistically, getting a minimum bid of £0.01 is tricky - most of mine are £0.02 and £0.03 (and a few are even £0.05!). But as Cianuro says, actually bidding this amount on any keyword with more than one page of adverts will get you low levels of traffic.
hehe..that might very well be true...pay 1 cent....but you have 900 competitors above you in the list of ads on G
I agree - the amount of crap out there is enormous. Unfortunately I didn't know this until after I had spent so much money (over the course of years) making other people rich. There are two types of ebooks on effer in general from my experience: 1. The ebooks written by the author and sold by the author - claiming to make huge $ online. These people make money from their vast collections of email addresses they market their ebooks to - they are normally called 'super affiliates'; 2. The ebooks written by someone other than the seller - claiming to make huge $ online - these are usually people that have not made any serious $ but are trying to, via selling ebooks that show how someone else made money - although you could be mistaken for thinking that the seller was in fact succesful. Fact is though that you can make money online - and the best way to find out how is to look through the DP website sales forums and sitepoint marketplace - you will see for sure what people are selling there and why they are selling. You will see clearly information on URL, revenue and traffic stats - which are always missing from these crappy ebooks. But to answer the question about not paying for clicks or paying low CPC using say Adwords - this is a misconception. However, it would be true to say that you could employ techniques to lower your CPC relatively speaking. The key word here is RELATIVELY. But this aint going to get you rich in the short term - just help you lower advertising costs.
If it is quick and easy and makes you a lot of money...Its a scam. It takes hard work and time to make money...ALWAYS!