Made up example: city names * Barbican - EC1 * Clerkenwell - EC1 too This would lead to two search page in different urls. /hotels/barbican/ec1 /hotels/clerkenall/ec1 with IDENTICAL CONTENT ( from DB )/ number of results and results content on the pages (apart from the titles / city / url) How can i over come below problem 1. With out filter one version of page for the majority of searches. 2. This is large portal, vast amounts of content on the site being duplicated from different client sites.google caffeine will effect us ? what shall we do