Hi Friends, I discuss here some SEO Approach for Bing..... Consistency: Ensure the signals are pointing in the same direction. URL structure and canonicalization, internal linking, rel=canonical tags, XML sitemaps, robots exclusions, should all follow canonical standards for your site. Efficiency: Enable compression and http conditional GET with If-Modified-Since to give the crawler a break. (Bingbot supercedes msnbot, but the latter should still be used in robots.txt and elsewhere redundantly with bingbot until officially deprecated.) Microsoft has a handy tool for checking both compression and conditional get requests. Quality: Have high-quality content. Don't try to squeak by with thin content and lots of authority pushed through the link profile. Links: While I hate to say it, Bing's engine certainly appears susceptible to link spam. Not a good thing, and I'm not advocating anyone follow the path of paid links, but they sadly seem to work all too well on Bing today.
I thought that the algo of Bing was based on the content of the site as compared to the Off Page links coming to the site. That is why the ranking of sites is different than that of Google when compared to Bing.
Pretty much the rule of thumb, do what they are doing and make sure that you have your site has all the keywords for which you want to rank for. Also you need to build links to sites that have a high PR. Ranking in the search engines also means that you have to build really good links.