Hello, I have a gaming site and my average CPC (cost per click) in august was 0.13$ That is average for gaming site as I know. But this month (september) average CPC has fallen to 0.08. Now I am getting ~70 clicks but only ~5$, last month was better... Is this only in my site or all gaming site? Please gaming site webmansters answer, thx.
Oh ye, I have a site with game niche too. The whole summer my average CPC was lying around 0.40 - 0.70 cents. Now, it's like 0.25! Still good, but it did decrease for sure.
That is good summer CPC and current CPC isn't bad when I look My CPC. Do You use competitive ad filter for Your gaming site???
Yeah, adsense sucks for gaming though Adwords charges quite a bit for advertising this same niche. Adsense pays much better for gaming hardware it seems. I have been considering pulling all Adsense from my Arcade and just pushing products. Gamefly pays pretty good if they would learn how to convert the people you send them. I pulled most of their ads after 250 clicks with no conversions.
I can see any significant changing on CPC from my game blog, it still maintain on about $0.25 per click