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Free Coop Ad-Network - Suggestions for Future Enhancements

Discussion in 'Co-op Advertising Network' started by GuyFromChicago, Jul 9, 2004.

  1. #1
    Ad-Network - Suggestions for Future Enhancements
    SEMrush
    I know it's just officially off the ground, but figured now is as good as time as any to start a thread about possible program/reporting enhancements.

    Statistics I would enjoy:

    1. Total ad pages in network
    2. Top 3 weights (not members names, just the number itself)
    3. Average weight
    4. Top referrer (by month or week)
    5. Total members

    Those are just a couple off the top of my head. I'm a marketing/numbers guy…I find that aspect (the stats) of the program very interesting.
     
    GuyFromChicago, Jul 9, 2004 IP
    SEMrush
  2. vprp

    vprp Peon

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    #2
    I would also like to see statistical information, particular number of members and average weight.
     
    vprp, Jul 23, 2004 IP
  3. compar

    compar Peon

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    #3
    I'm not sure how the reporting can be set up, but I'm really skeptical about the value of these links from a SE point of view.

    Sure the SEs will see the links, but on the next pass the link will invariably be gone. So they will be indexing links and then taking them down at a hell of a rate. If they do happen to report a link during a PR/BL update it is sure to be gone the next time arround.

    If the sandbox effect is simply a dampening mechanism so that Google has time to find out if a link is a serious commitment or simply just a popularity ploy, won't these links fall into the category of popularity ploy?
     
    compar, Jul 23, 2004 IP
  4. digitalpoint

    digitalpoint Overlord of no one Staff

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    #4
    It's all pretty new, so it's hard to say with any certainty at this point. But I've run two different tests, and it seems to be doing well.

    Before the ad network, my sendwu.com didn't rank in the top 1,000 for wire transfer or westernunion (I never tried). And granted, they aren't terribly competitive keywords (the reason I never optimized for them before), but I put two of my ads with those anchor texts (I have no other links with those as anchor text, and did no on-site optimization for them), and guess what? I rank #4 for wire transfer and #25 for westernunion.

    From the people I've talked to that are participating, they are experiencing similar results. Someone is running ads with anchor text of web development and they went from not in the top 1,000 to #39 (and rising).
     
    digitalpoint, Jul 23, 2004 IP
  5. schlottke

    schlottke Peon

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    #5
    I was wondering the same thing Bob, We've only seen positive effects *so far* though.
     
    schlottke, Jul 23, 2004 IP
  6. ViciousSummer

    ViciousSummer Ayn Rand for President! Staff

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    #6
    The price is right (free) and you'll at least generate some traffic from the links. And, if i know Shawn (and I do), it will work better then anyone would imagine. ;)
     
    ViciousSummer, Jul 23, 2004 IP
  7. Fishing Forum

    Fishing Forum Active Member

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    #7
    You do not know till you try

    Yes , its going to be sometime till we all compile or reports and share them

    I think its great that someone is trying new ideas and people are will to risk a bit too see what happens
     
    Fishing Forum, Jul 23, 2004 IP
  8. compar

    compar Peon

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    #8
    Summer,

    My comments weren't meant as a criticism or complaint. Just an intellectual curiousity.

    And in case fishing forum has any doubt I jumped in as soon as I heard about it -- in fact I was disappointed that Shawn hadn't asked me to be involved earlier in the beta testing. I have the links running on approximately 100 pages in my InfoPool at the moment. And I wrote about it in a recent article that has generated a number of leads.

    So you guys don't need to defend Shawn and the program. I'm just asking a simple question.
     
    compar, Jul 23, 2004 IP
  9. ViciousSummer

    ViciousSummer Ayn Rand for President! Staff

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    #9
    I know that, Bob. I was just being a smartass :D! I'm also curious to see if this works as well as it could.
     
    ViciousSummer, Jul 23, 2004 IP
  10. compar

    compar Peon

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    #10
    And here I always thought it was greatass!
     
    compar, Jul 23, 2004 IP
  11. ViciousSummer

    ViciousSummer Ayn Rand for President! Staff

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    #11
    You kill me, Bob ;).
     
    ViciousSummer, Jul 24, 2004 IP
  12. digitalpoint

    digitalpoint Overlord of no one Staff

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    #12
    And now westernunion is top 10 (#9). Makes me start to think that the sandbox is a crock, or at least isn't universal.
     
    digitalpoint, Jul 24, 2004 IP
  13. compar

    compar Peon

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    #13
    Well that is interesting, because if you remember the McDar experimental page did very well in the begining and then started to exhibit "sandbox" effects later. It's almost as if Google gives credit for the links immediately and than after some due consideration, or lag time, takes the credit away again.

    Doesn't make much sense I admit, but it will be interesting to watch and see what happens. Just out of interest do you know how many impressions of the western union ad have been made via your new program?
     
    compar, Jul 24, 2004 IP
  14. digitalpoint

    digitalpoint Overlord of no one Staff

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    #14
    No, impressions are not tracked...
     
    digitalpoint, Jul 24, 2004 IP
  15. Fishing Forum

    Fishing Forum Active Member

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    #15
    Hi

    Just check my link: in Yahoo

    and the ad links are starting to show up

    Interesting - well for me anyway :p
     
    Fishing Forum, Jul 25, 2004 IP
  16. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #16
    I've also started to notice some of the links being picked up by yahoo.
     
    GuyFromChicago, Aug 1, 2004 IP
  17. disgust

    disgust Guest

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    #17
    I'd definitely like to see this as well, especially the the top/average weights (just having an arbitrary number doesn't tell you all that much..)
     
    disgust, Aug 13, 2004 IP
  18. rickbender1940

    rickbender1940 Guest

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    #18
    This could be done if you calculate a checksum based on the name of the page where the ad should appear. Then use that to index into a list of ads based on weight. The overall distribution should be the same, except the same ad should appear everytime on the same page.

    I use this technique to distribute a list of anchor texts across a site instead of a static sitewide include file, both to minimize diminishing returns from the same anchor text, and to automagically spread a bunch of anchors.

    Of course, this technique doesn't work too well with small numbers of pages, but with a "large" number it should statistically work out to an even distribution of links.

    I had the same concern as Compar. Given the small number of pages I have on my site however, I don't think I'm going to see many results anyway. All I see is Western Union ads on my site lately heh heh
     
    rickbender1940, Aug 16, 2004 IP
  19. rickbender1940

    rickbender1940 Guest

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    #19
    If it's the case that new links get a little boost in the beginning, then constantly keeping ads churning might actually be beneficial? Who knows
     
    rickbender1940, Aug 16, 2004 IP