Hi folks, Just trying to get my head around google adwords and working out the average clicks per month and leads. Say for example if I have: Keyword One - £4.00CPC to get on pos 1-3 and 800 avg searches a month Keyword Two - £6.00CPC to get on pos 1-3 and 480 avg searches a month Keyword Three - £2.00CPC to get on pos 1-3 and 200 avg searches a month Keyword Four - £1.00CPC to get on pos 1-3 and 620 avg searches a month How would I then work out the predicted clicks per month for each keyword? Also say if my potential lead rate was 4% how would I then work out the leads per month I would get from the above keywords? Many thanks!
You can't work out an exact formula but would have to work on rough estimates. Say that only 20% of the average searches turn into clicks, then you would have to work out 4% of that 20% for each keyword. I could help you with the estimates if you told me the industry you are dealing in as I have dealt with 40+ industries in Adwords.
Google trends is a good tool for your keywords select　and it can get your keywords price.why do not take a visit to Google trends.
Ok, the best way for you to know that is check what the existing competitor ads are getting. Get the free spy tool. Check my sig below.