Hello Everyone, Greetings for the day! I have been an old school, that's what my title suggests..lol I began my career here at DP in 2009, I was stuck with *all* old folks here, blogs, Books for SEO. I was involved and gained a lot of knowledge until 2012. Thank you guys I switched to a physical business in 2013, and now in 2025, it went all loss (long story). I want to switch back to SEO, but now they call it Digital Marketing. This forum has also a different story, I know, but old folks still don't mind visiting every now and then, and some might still be in this business. Can you please guide me on what areas I should focus on, and how I can relate myself to Digital Marketing? What vision should I have to understand, so call, CHANGE, from then to now. Areas to learn and improve, please. I am also untouched with lead-generation through SMO. Bottom line, how can I beat new chaps in town. Goal is LEADS, after all. Make sure to reply on my comments, If i add more questions...who has so much time left, btw. I sincerely invite old folks to help me guide, with my utmost respect to old wines. Thank you for your great admiration for reading till here. Manish