Where do you find someone to write a press release? Preferable someone form the State who can write well.
I run a small PR firm, and have written quite a few releases for DP members. I'm running a special at $25 for writing through the summer. Get in touch if you want to see some samples. You can also see a release critique I did for another member publicly in this thread: http://forums.digitalpoint.com/showthread.php?t=94807 Jenn
There are several writers from the US who specialise in press releases on my site: http://www.freelancewritersdatabase.co.uk/search.php