I've just opened an account with Click Bank, and they have approved my financial e-book which is called Finance Wars. This is a controversial e-book I started writing back in 2006 which predicted the current economic crisis, as well as solutions people could use to build wealth, survive globalization, and save lots of money. In Finance Wars I predict the current crisis(accurately), and explain how the World financial system works, and why so many people struggle to get ahead. In Finance Wars, I reveal the financial strategies I use everyday to maintain and grow my wealth, and these tips can be used by anyone. Instead of teaching you how to MAKE money, my e-book teaches you how to SAVE the money you're already making. Through the usage of my own strategies, I'm successfully thriving at a time when many Americans are struggling, and as the economy gets worse, I will only become wealthier through usage of my methods and strategies. The book is well written, and goes through the history of the U.S. financial system, explaining why millions of Americans are broke and in debt. So far, this book has sold for a profit when I advertised it on a PR 6 site, so now I'm looking to expand with Click Bank. The e-book has continued to sell over the last few months despite no marketing or advertising, and after someone here at DP advised me to market it with Click Bank, I have decided to do so. Anyone who has any website or interest related to the following topics would do well to market Finance Wars: 1. Recessions 2. Debt 3. Saving money/frugality 4. Personal Finance 5. Wealth Building 6. Alternative Finance The price of the book has been increased to $44.95. We're paying 55% commissions. The current economic crisis ensures that people are looking for real financial answers to their problems. You can promote my book, helping these people while earning a profit at the same time.Those who are interested can contact me via PM for Paypal and Google Checkout snapshots of previous sales. You can read my sales page for the website here: www.finance-wars.com There is nothing on Click Bank that is even remotely like this book, it is definitely one of a kind.
Nice. I was thinking of a survivalist/asset protection style ebook myself. However why is the commission so damn low?
So it's a guide to saving money? I'm just struggling to see the desperate need that this book supplies the solution for. I imagine it more as a sort of "pop-culture" coffee table book.. something I might buy out of interest if I had some spare money, not something I would queue up overnight for.
I will try to sum this up as best as I can: If Americans had been saving money about five years ago, as opposed to getting subprime mortgages and running up their consumer debt, they wouldn't be suffering during the current economic crisis. Instead of getting a subprime mortgage five years ago, I was saving money five years ago, and now housing prices have come down so far that I can almost afford to pay for a house outright, without a mortgage. Does that make sense? Now that housing prices are falling to record lows, those of us who saved our money wisely instead of going into lots of consumer debt can now take advantage of low real estate prices, and if we get a property now, once the values go up again, we become even wealthier. Saving, not borrowing, is the key. Saving money takes both skill and discipline. Besides, in my e-book I don't talk about saving a few hundred dollars per month, but four to five figures a year, which is what I routinely save. Savings = capital. Once you have capital, you can either start your own business, or invest in your education so that you increase your income, and then save even more money. Either way, you stay clear of debt. Whether you want to start your own business, or invest in your education so you can develop skills to get a high paying job, you must have money. If you want to go to college or a technical school, or you want to start a business, you need money right? Where do most people get this money? They borrow it, and society encourages this. Unfortunately, borrowing to start a business or to go to school can put you at a big disadvantage, unless you've already amassed enough capital to offset your debts. Borrowing money isn't always bad, in Finance Wars I attack debt, but what I'm really attacking is "bad debt." There are examples of good debt, and if you study the works of Robert Kiyosaki, you will learn the difference between the two. Most Americans have bad debt and no savings, which means they are headed into poverty. The reason why Asia is becoming a economic force to be reckoned with is because both the Japanese and Chinese emphasize savings, which means they have the capital to invest in business enterprises. The Asian nations are not debt based like the U.S. I read a few months ago that the average Japanese house wife has like $20,000 saved at home, compare that to Americans, who are in huge amounts of debt. This is why Asia is rising while our population is falling behind economically. Finance Wars is not a table top coffee book, it is the only book on Click Bank that shows you how to keep over 50% to 70% of what you earn per year. This money can "then" be invested into Cash Flow or other things. In fact, this book perfectly compliments the works of guys like Robert Kiyosaki. I have been able to save 70% of my income at certain times, but routinely save between 40% and 50%. I pay myself first before I pay my bills, the few bills I have, and I still live comfortably. How Finance Wars and Rich Dad, Poor Dad are Connected My book perfectly compliments Rich Dad, Poor Dad, Written by Robert Kiyosaki. Robert Kiyosaki emphasizes the idea of "cash flow" in his books and games, meaning you get out of the rat race by purchasing assets which provide you with "cash flow" that exceeds your liabilities. These assets can be stocks that pay cash dividends, websites that pay monthly memberships or advertising, or real estate properties. To get these assets, you need money. Kiyosaki doesn't emphasize where to get this money. My answer is that you already have the money, if you have a day job. You just need to put more of this money in your pocket, instead of buying doodads and paying bills, and then use this money to purchase the assets. As you begin purchasing assets, and reduce your liabilities, you will put yourself on the path of getting out of the rat race and becoming financially independent. My book shows you 100s of ways to save thousands of dollars per year, money that can be used to purchase assets. An Example of What I've Done Following the strategies in my book, I saved five figures, then I took a portion of this money, and after studying precious metals investing, I begin buying silver and gold. I purchased some gold coins that were $471 per ounce when I got them in 2007. Today, these coins are selling for more than $725 street value, and are actually becoming hard to find because of the economic crisis. I used my savings to invest in capital, gold and silver coins, and then I hold them as they appreciate in value. The gold and silver bull market is just starting, and silver may go beyond $100 per ounce. This is an example of my philosophy in action. There are plenty of examples of entrepreneurs who saved five figures, then used a portion of their money to start a business, becoming millionaires. There are have been plenty of books written on how to invest, but no one talks about how to save money so you can invest. Feel free to suggest what commission rate you feel is appropriate.
@tesla - wowzer. If that's a summary.. I hate to see what your long-winded explanation would look like. I know you didn't come looking for criticism, but.. I think you need to condense your sales message a little. You should be able to describe your product in 2 sentences. The entire first paragraph of your summary is you gloating about how much money you've saved, and how stupid we are for not being as clever as you! Rich Dad Poor Dad is very much "pop culture", coffee table style books. You talk about "studying the works of", economic history of Japan and Asia,.. there's no obvious problem and your obvious solution. It's sounds like an analysis of the economy, a literature review, spending habits in todays society, and then some suggestions tacked on the end for good measure. Here's how I'd pitch your book, based on what I can extract from your essays above: "Finance Wars is [a book] which shows you how to [save] over 50% to 70% of what you earn per year" "I have been able to save 70% of my income ... and I still live comfortably." "My book shows you 100s of ways to save thousands of dollars per year, [which] can be used to [invest]" "Following the strategies in my book, I saved five figures ... and ... [began] buying silver and gold. I purchased some gold [at] $471 per ounce ... in 2007. Today, [this gold is now worth] $725 [per ounce - a profit of $254 per ounce] Were I to read that, I might consider buying it myself. As it is, I got lost halfway through your description. If a customer has to work to understand what he's about to buy, well... he won't. It's all about BENEFITS to the customer. They don't care about what they've done wrong, how foolish they were, and why they're in the situation they're in. They just want to get out of it. Save the pop culture for the coffee table, and focus on problem solving for desperate buyers. Please don't take this the wrong way. I'm not trying to be rude. I'm having real trouble with one of my sales letters at present,and am currently rebranding to make my sales message clearer - so it's just all on my mind at the moment
Yeah, TigerPublishing has some good points on the pitch lines. It's not your product that's a problem. Sounds like good stuff. It's the sales page that sells your product that needs to be adjusted. When you're trying to sell in the money niche you need to quantify the benefits and make it as prominent as possible. "Save money" is very broad, and not very enticing. "How to slash 50-70% on your monthly expenses starting now" will grab and hold more attention. The pitch lines Tiger suggested needs to be near the top of the page, so they see it within the first 3 seconds of scanning. Best of luck with the launch. Good move on bumping the commission.
I've read both your threads and thought about it, and I agree with your advice. I'm always trying to learn new things, and I think those tips you guys gave will make the book more desirable. I will go ahead and update the page asap. I really appreciate the good advice! Constructive criticism is never a bad thing!
I replaced the quote in the headline(the quote from Henry Ford), with the list of benefits you guys selected. This will catch people's attention as soon as they hit the page, I used a yellow with black bold text:http://www.finance-wars.com/index.html One more thing. On the site, I'm offering a free special report to those who sign up with their email address. Anyone who is interested in promoting this book should read this report, as it gives you an idea of how I think and can better help you sell the product. I'm adding some additional info to this report today, and anyone here at DP who is interested in reading it should send me a PM with their email address, and I will send the report over as a PDF attachment.
@tesla - while I admire your acceptance of criticism, copy/pasting my text verbatim is certainly not going to produce great results. You need a headline which has been designed for maximum impact... my 2 second scribbled extracts are simply not going to catch anyone's imagination. How about something like this... "Who Else Wants To Discover The Secrets Of Saving Up To 70% Of Your Income Each Year And Being Cash Rich While Still Living The Lifestyle You've Always Wanted... ?" Something like that, anyway. It needs to be big, clear, obvious and entice the reader into the rest of the sales copy. They have to read the headline and think to themselves, "Wow! This looks interesting, I'd better read some more..." (Couple of other points - ditch the military graphic you've got. It makes no sense at all. I can see where you're coming from, but someone skimming the page will wonder why you've got a soldier firing a gun on a website about saving money. Lose the quotes at the top of the page, or at least put some introductory copy above them to prepare the reader for them. If you don't "set the scene" and frame the reader properly, they won't understand the meaning behind the quotes, or why they're there. Confusion = visitors leaving your website.) Visit the copywriting forums on WarriorForum.com and CopywritingBoard.com for more tips on writing sales copy. Or, simply hire someone to do it for you. Best of luck.
We just made our first sale through Click Bank, I checked my email this morning and we got a sale! I took your advice on the quotes, but I decided to leave the graphic, the picture of the guy firing the M4 shouldn't cause confusion, but should arouse the curiosity of those reading the page, since few financial books have such a cover. I just wanted to let everyone know that I appreciate the positive criticism, I have taken many of your suggestions to heart to improve the site, and it seems as if things are paying off. Remember, I'm paying 75% commission now, and anyone who wants a snapshot of the first sale to affirm our success can send me a PM.
Congratulations! I saw you'd made a few changes.. that headline must've done some good. Where's my 10%? Perhaps there's a reason for that? Confusion is the biggest enemy of a salesman when he's got an interested prospect. If you landed on a website about cars, and saw a picture of an eBook with flowers on the front, would you be curious, or confused? Anyway, I think I've shoved enough of my opinion in your face, heh. Well done on the sale. May there be many more.
Finance Wars is a great book, I've read it and the work is very good. I can also vouch for Tesla since he has wrote many e-books for me and they have also been very high in quality. Thanks and good luck with the product launch.