I have had an SEO guy working on my site and we agreed on a set of 4 key phrases to optimize for. He has said he is working 30 hours a week to improve my rankings. The results are for a competitive industry in the financial field. I am just looking for second opinions on how his work is. He has said he is doing all white-hat techniques and building primarily via link building from other websites. It appears to me so far that it is mostly steady progress, although I do not see improvement in local search results which would be ideal. I would appreciate feedback on this. Thank you. Initial Ranking 9th-October Not in 100 Not in 100 Not in 100 Not in 100 Not in 100 Not in 100 Not in 100 Not in 100 15th-0ctober-2017 23rd-0ctober-2017 13th-Nov-2017 82 position,9th Page 78 position,8th Page 76 position, 8th page 99 position,10th Page 81 position,9th Page 76position, 8th page 89 position,9th Page 83 position,9th Page 78 position,8th Page Not in 100 Not in 100 Not in 100 20th-Nov-2017 26th-Nov-2017 71 position,8thpage 73 position,8thpage 73position, 8th page 73position, 8th page 78 position,8th Page 75 position,8th Page 118 position 118 position 17-Dec 23-Dec 58 position,6th page 54 position, 6th page 37 position, 4th page 34 position, 4th page 60 position,6th page 57 position, 6th page 70 position, 7th page 76 position, 8th page