Favorite books on web copy writing.

What are you favorite books on web copy writing?

I got myself Maria Veloso's book, Webcopy that sells, and it's excellent. Any other suggestions?

 

I'll check out Veloso's book; thanks for the heads up.

I'm reading The Web Writer's Guide by Darlene Maciuba-Koppel. It's not specifically for Web copywriters, but does offer some insight.

Robert Bly has a popular book on copywriting called The Copywriter's Handbook. It's been awhile since I last read it; I imagine it addresses Web copywriting as well.

 

It's not a book but I like copyblogger

I occassionally get out copywriting books from libraries, but I can't remember any titles.

This guys a copywriting genuis, this is his site where he trys to sell you stuff but I just enjoy reading his pitches.

 

Not exactly "hard books", but I have a collection of "claud's" ads. It's more of "advertising" than persuasive web copywriting, but most of it could be applied.

Then there are audio recordings of web copywriting seminars, some digital books, collection of like over 10,000 headlines that have worked like a charm, lots of words that sell, phrases as well, sample sales letters and some other stuff...
Bye

 

I share with Jeet and Jaybon the same point of view collecting information on copywriting and gathering related bookmarks rather to purchase a book.

 

i checked this sites and it seems that they have good insights... thanks for this one... i have also come across this book in the bookstore: Longman Writers Bible. i just browsed through it, and it appears to be a good one. with guidelines and tips on web writing, grammar and a lot of other writing stuff

 

In terms of printed books, I strongly recommend Nick Usbourne's "Networds" as a really good primer on Web writing. It's not so much salescopy writing - more general good practice on writing for an online audience.

Another general writing book that's a must-read is William Zinsser's "On Writing Well".

Bob Bly also does an online version of his "Copywriter's Handbook"

 

I have Masters of copywriting.
I have not got through it all the way yet.

 

viously

Obviously

 

For me those two are the best

"Successful Search Engine Copywriting: How to Write Prime-Positioned Webpages That Convert Like Crazy!" and The Nitty-gritty of Writing for the Search Engines A Special Report by Jill Whalen

 

Couldn't find either of those books on amazon.com.. any suggestions as to where I could find them? They sound like exactly what I'm looking for

 

Copyblogger - my favorite reading resource too. Every day sharing new and interesting food for thought there.