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Facebook or Instagram?

Discussion in 'Social Networks' started by Simsam, Jun 12, 2019.

  1. #1
    Which is the best for advertising for a small local business. I know I can purchase advertising on FB, is this also possible on Instagram? I'd be grateful to hear your opinions and expriences
    SEMrush
     
    Simsam, Jun 12, 2019 IP
    SEMrush
  2. webbp0int

    webbp0int Peon

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    #2
    Both advertising methods works ;) You can read about instagram ads here : https://business.instagram.com/

    And some good insights from Neil Patel: https://neilpatel.com/blog/drive-sales-with-instagram/

    Hope this helps, good luck
     
    webbp0int, Jun 19, 2019 IP
  3. ElonMuks

    ElonMuks Peon

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    #3
    I have better following on FB, but I think Instagram drives more engagement to my business. It really depends on your target audience. Statistics show that absolute majority of users are under 30 and most of them are females. However, on FB there are lots of elderly users. Keep that in mind. But! I don't really see a reason to not use both of them.
     
    ElonMuks, Jun 19, 2019 IP
  4. Ethel Glover

    Ethel Glover Peon

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    #4
    For small or big Facebook is all time first choice besides Instagram, Snapchat keep going well.
     
    Ethel Glover, Jun 22, 2019 at 5:29 AM IP
  5. Tsebo Mallane

    Tsebo Mallane Peon

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    #5
    Both. Yes, they both have advertising. Having a Facebook presence for a small business is a must though, but trying both puts you in a better position. You definitely want to prioritize the one that does better after results come in.
     
    Tsebo Mallane, Jun 22, 2019 at 2:56 PM IP
  6. mmerlinn

    mmerlinn Notable Member

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    #6
    Not true. My father ran a small business for 40 YEARS without a Fecesbook presence. And I have run my business for 40 YEARS without a Fecesbook presence.

    Spewing lies is NOT the way to gain friends and influence people.
     
    mmerlinn, Jun 22, 2019 at 3:44 PM IP
  7. Tsebo Mallane

    Tsebo Mallane Peon

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    #7
    I
    I respect what you have done I truly do. Congratulations on doing so well. But I'm sorry to inform you, you operated for 40 years before Facebook even existed. I admire that you were able to do that, but please try to compete as a small business in today's world with your mindset and your business will fail GUARANTEED. Best of luck!
     
    Tsebo Mallane, Jun 23, 2019 at 6:24 AM IP
  8. malky66

    malky66 Acclaimed Member

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    #8
    He has, he's been in business for 40 years, I wouldn't call that a failure, Facebook is the cancer of the internet, nobody really needs it to be able to run a successful business, some people just think they do.
     
    malky66, Jun 23, 2019 at 7:34 AM IP
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  9. mmerlinn

    mmerlinn Notable Member

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    #9
    I have heard similar prognostications for 40 years, yet I am still paying my bills.

    "They" said that I could NOT survive without accepting credit cards. I am still here and have never accepted credit cards with all of the attendant problems like cost, charge backs, and so on.

    "They" said that taking personal checks would bankrupt me. I am still here. Roughly one third of all sales are paid by personal checks, the vast majority from people I do not know and will NEVER see in person, yet I cannot remember the last time I received a bad personal check, although I know for a fact that I have received NONE since 2006 some 13 years ago.

    "They" said I cannot do this, I cannot do that, yet I keep doing this and that and keep paying my bills.

    Bottom line is that I take care of my customers which is much more important than ANYTHING the peanut gallery has to say about the issue.

    I clarified your post for those who might think that I might have gone bankrupt many times in the last 40 years.
     
    Last edited: Jun 23, 2019 at 9:36 AM
    mmerlinn, Jun 23, 2019 at 9:25 AM IP
  10. tobysurf

    tobysurf Member

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    #10
    Instagram is more popular, so better to use
     
    tobysurf, Jun 24, 2019 at 6:24 AM IP
  11. MatBerrows

    MatBerrows Greenhorn

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    #11
    both are good.
    but I recommend to define where is more your TA.
     
    MatBerrows, Jun 24, 2019 at 7:30 AM IP
  12. lightningmat

    lightningmat Greenhorn

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    #12
    yes, first you have to define target audience to have bigger and wider understanding of it. basically, ig is for people under 30, facebook is for older people :D
     
    lightningmat, Jun 25, 2019 at 6:11 AM IP