Hi; Facebook is the most visited social media website now a days. Is it true that creating a facebook fan page helps in interacting with fans or customers of a business? or improving brand awareness?
Facebook can be a great way to help your business. Creating a fan page can do what you listed, as well as be a way to capture leads and build a list. It, as usual, depends on what specifically your business is about, but I have been testing with Facebook recently and the results have been pretty good so I'd say go for it!
Yes, Facebook works. The main thing I'll say is that you need to work on building social interaction to really get it to work well for you. Say something on there that is worth reading, and match it in with other social media channels, and you'll get a following.
The key to having a good facebook fanpage is to update it consistently with quality content. If your fanpage looks fresh and has good content people will find it. Sometimes you just have to be a little patient.