Facebook CPM or CPC

Hi,

I didnt get wats CPM and CPC on facebook

Cost Per Thousand Impressions (CPM) is this 1000 impression ?


Thousand Impressions (CPM)
You will be charged every time someone clicks on your ad or sponsored story (CPC).
Per Click (CPC)
Suggested bid: रु 28.51–रु 68.5


if I need more traffic which one is good CPC or CPM ?

 

Hi

RSS is know as Rich Site Summary used to deliver changing web content like weblogs, many news related sites.
If you would like to create RSS, the first thing you will want to do is reading sites via RSS, so that you hook yourself with RSS Feed Reader.

Steps to create:

1. Identify the items for your RSS feeds.
2. Write a list of your items in any word processing such as word, Wordpad and any text editor.
3. Create an XML file with the necessary tags.
4. Validate all that done by uploading your file into a system provided at http://feedvalidator.org/
5. Save the file in XML format.
6. Submit your RSS feed

 

Use Google Adword Service. It is totally based on CPC - Cost per click and PPC- Pay per Click. Also it is the reliable than Facebook. It give you relevant visitor to your website

 

The reality is that these “free impressions” aren’t really worth that much to you (yes, this is debatable). For advertisers, you want to pay for ads that generate results. However if you have a low budget ($5 a day or even $20) and you don’t have time for optimization, your best bet is to just go with CPC.
The reason is that your CPM bid has nothing to do with how well it will actually perform. In other words, I could bid $1.00 for 1,000 impressions, but if my click through rate is exceptionally high, my ads could end up obtaining a CPM of $0.10 despite the fact that I bid $1.00. In turn, my ads will outperform Facebook’s estimated bid rates. Keep in mind, if you are running CPM campaigns, you must monitor your ads closely for two reasons:

1. You could burn through your budget on low performing ads
2. Your ad performance will decrease over time, in turn pushing your effective campaign CPM up over time

 

I think for a newbie, it is better to start with CPM, then get the idea and then shift to CPC.

 

The most important thing to note is that by bidding a specific CPC rate on ads, you will get more clicks by default than if you bid CPM. That’s because Facebook tends to position CPC ads in areas of the page that will generate more clicks (higher up the page). This not only generates greater revenue for Facebook, but it also helps CPC advertisers generate higher click through rates. However if you want to pay less for your clicks, there’s a time where switching to CPM will pay off.

 

You can use Google Adwords, I personally never used FB so but got feedback from some friends that google adwords better than FB ad