We just completed setting up a Facebook application. This appears to also be a page, am I right? I wonder if its best to just promote the application or also make a page for the site we are working on? Any ideas? Suggestions?
The application also has its own page that you can create FBML tabs on. You can also name the application's page as you would a fan page. I would use the application's page to promote your site as it offers more options than a regular fan page.